Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Scotties Rental Cars.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Scotties Rental Cars

Valid Reviews

118 Valid Reviews

The Scotties Rental Cars experience has a total of 135 reviews. There are 118 valid reviews that are included when calculating the ranking score and 17 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Within these 118 valid reviews, the experience has 3 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 118 valid reviews:

Rating Count Percentage
10/10 53
45%
9/10 17
14%
8/10 5
4%
7/10 2
2%
6/10 1
1%
5/10 0
0%
4/10 0
0%
3/10 1
1%
2/10 3
3%
1/10 36
31%

66.78% Average

The raw data average (mean) for all the Scotties Rental Cars valid reviews is 66.78% and is based on 118 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Weighted Average

71.95%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Garry 1/10 444 days 44%
Mo & Mel 10/10 566 days 100%
Scott Richards 1/10 688 days 36%
Richard 10/10 900 days 66%
dacster 1/10 931 days 25%
R Cookson 1/10 1084 days 18%
Edmund Hillstone 10/10 1630 days 9%
Catherine thompson 10/10 1630 days 9%
Shayal Singh 10/10 1630 days 9%
JaJa 1/10 1843 days 2%
Uma 1/10 1905 days 2%
Awesome Starters 8/10 2119 days 5%
Peter Kohler 10/10 2149 days 5%
Wolf G 10/10 2180 days 5%
Bruno Bomitali 10/10 2208 days 5%
Phil 10/10 2208 days 5%
Nit Zys 10/10 2208 days 5%
Maria L. 1/10 2239 days 2%
Diego D 2/10 2239 days 2%
Doris, Hamburg 10/10 2239 days 5%
Amy 1/10 2270 days 2%
Nick 7/10 2270 days 5%
Bec 2/10 2331 days 2%
Jon 1/10 2331 days 2%
Mark 10/10 2361 days 5%
Nik B 9/10 2392 days 5%
Jakobus Crane 10/10 2392 days 5%
Wayne 1/10 2423 days 2%
George Thomas 10/10 2423 days 5%
John Coulter 8/10 2423 days 4%
Didier Charot 10/10 2423 days 5%
Gerard Mackle 8/10 2423 days 4%
P Douglas 1/10 2423 days 2%
Amy 1/10 2423 days 2%
Suzy Loscin 10/10 2423 days 5%
Harry de Melmanche 10/10 2453 days 4%
Max Williamson 10/10 2453 days 4%
J Freighter 9/10 2453 days 4%
Aaron Westhuizen 10/10 2453 days 4%
Mark B 10/10 2453 days 4%
M Arbuckle 9/10 2484 days 4%
Dean 9/10 2514 days 4%
Horst 7/10 2514 days 4%
Amelia M 1/10 2514 days 2%
Lewry 10/10 2514 days 4%
James Maddly 10/10 2514 days 4%
Irina 10/10 2514 days 4%
corby 1/10 2545 days 2%
Zhen Ni 10/10 2545 days 4%
andrew 1/10 2545 days 2%
Bridget 10/10 2545 days 4%
KP Sumner 10/10 2545 days 4%
Kevin D 10/10 2545 days 4%
Daniel Skiffington 1/10 2573 days 2%
Luus 9/10 2573 days 4%
Marcus 10/10 2573 days 4%
Laurie MacKenzie 10/10 2573 days 4%
D Freeman 10/10 2573 days 4%
Christine RUTHERFORD 1/10 2573 days 2%
Rhonda Rose 1/10 2635 days 2%
Ian Beaton 1/10 2696 days 1%
Ian Shere 10/10 2757 days 4%
david song 1/10 2788 days 1%
Joe Millman 1/10 2818 days 1%
Jonathan Farries 1/10 2818 days 1%
Kevin Sullivan 1/10 2879 days 1%
Suzanne Perigo 10/10 2879 days 3%
Gerald Till 1/10 2910 days 1%
Bob Pricer 10/10 2910 days 3%
Janet Lee 1/10 2910 days 1%
WorldTraveler22 1/10 2938 days 1%
Amira Rashid 1/10 2938 days 1%
Yadu Prabhakar 1/10 2969 days 1%
Stephen Campbell 8/10 2969 days 3%
Sharron Wetere 1/10 2969 days 1%
Antony Kinsey 1/10 2969 days 1%
Martin Guhn 1/10 2969 days 1%
Kevin Hodgson 10/10 3000 days 3%
worldTraveler 1/10 3000 days 1%
Luke 6/10 3012 days 1%
Deidre 10/10 3061 days 3%
An G 9/10 3061 days 3%
Sam Cartwright 10/10 3122 days 3%
Barry Codlin 9/10 3183 days 3%
Priscilla Gagliano 1/10 3275 days 1%
Richard Kensington 10/10 3335 days 2%
KP Sumner 9/10 3335 days 2%
Stephen Jeffress 10/10 3335 days 2%
Loyann Loyann 10/10 3366 days 2%
Ron Eastwall 10/10 3396 days 2%
Susan Gadsby 10/10 3396 days 2%
John Waddy 9/10 3427 days 2%
Peter Rigby 10/10 3457 days 2%
Roderick Jones 9/10 3457 days 2%
Pierce Power 10/10 3488 days 2%
Rob Blair 10/10 3488 days 2%
Robert Pollock 9/10 3519 days 2%
P Lundin 10/10 3519 days 2%
P Wilson 10/10 3519 days 2%
CD Ash 1/10 3641 days 1%
Steven Thompson 10/10 3700 days 1%
Graham Dolan 10/10 3700 days 1%
nadine williams 9/10 3700 days 1%
Jenny Tebbutt 9/10 3700 days 1%
Paul K 1/10 3761 days 0%
Sophiana B 10/10 3792 days 1%
Zak Ruffin 8/10 3884 days 1%
Jeremy Goodwin 10/10 4034 days 1%
Serge Steiner 9/10 4065 days 1%
Doris 9/10 4065 days 1%
Sophie Faulkner 10/10 4065 days 1%
Wilf Healy 10/10 4096 days 1%
Ron Maurice 9/10 4218 days 0%
MarkA 2/10 4249 days 0%
travellingted 1/10 5222 days 0%
Jana 9/10 5820 days 1%
Edmund Hillstone 10/10 6150 days 1%
Susan 3/10 6551 days 0%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Scotties Rental Cars experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-7.15% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 53 days. The Scotties Rental Cars experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Scotties Rental Cars experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.09%
198 -4.11%
199 -4.13%
200 -4.15%
201 -4.17%
202 -4.19%
203 -4.21%

Balancing Adjustment

10.36% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

75%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.