Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Scotties Rental Cars.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Scotties Rental Cars

Valid Reviews

118 Valid Reviews

The Scotties Rental Cars experience has a total of 135 reviews. There are 118 valid reviews that are included when calculating the ranking score and 17 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Within these 118 valid reviews, the experience has 3 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 118 valid reviews:

Rating Count Percentage
10/10 53
45%
9/10 17
14%
8/10 5
4%
7/10 2
2%
6/10 1
1%
5/10 0
0%
4/10 0
0%
3/10 1
1%
2/10 3
3%
1/10 36
31%

66.78% Average

The raw data average (mean) for all the Scotties Rental Cars valid reviews is 66.78% and is based on 118 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Weighted Average

72.02%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Garry 1/10 356 days 43%
Mo & Mel 10/10 478 days 100%
Scott Richards 1/10 600 days 37%
Richard 10/10 812 days 72%
dacster 1/10 843 days 28%
R Cookson 1/10 996 days 20%
Edmund Hillstone 10/10 1542 days 11%
Catherine thompson 10/10 1542 days 11%
Shayal Singh 10/10 1542 days 11%
JaJa 1/10 1755 days 2%
Uma 1/10 1817 days 2%
Awesome Starters 8/10 2031 days 5%
Peter Kohler 10/10 2061 days 5%
Wolf G 10/10 2092 days 5%
Bruno Bomitali 10/10 2120 days 5%
Phil 10/10 2120 days 5%
Nit Zys 10/10 2120 days 5%
Maria L. 1/10 2151 days 2%
Diego D 2/10 2151 days 2%
Doris, Hamburg 10/10 2151 days 5%
Amy 1/10 2182 days 2%
Nick 7/10 2182 days 4%
Bec 2/10 2243 days 2%
Jon 1/10 2243 days 2%
Mark 10/10 2273 days 5%
Nik B 9/10 2304 days 4%
Jakobus Crane 10/10 2304 days 4%
Wayne 1/10 2335 days 2%
George Thomas 10/10 2335 days 4%
John Coulter 8/10 2335 days 4%
Didier Charot 10/10 2335 days 4%
Gerard Mackle 8/10 2335 days 4%
P Douglas 1/10 2335 days 2%
Amy 1/10 2335 days 2%
Suzy Loscin 10/10 2335 days 4%
Harry de Melmanche 10/10 2365 days 4%
Max Williamson 10/10 2365 days 4%
J Freighter 9/10 2365 days 4%
Aaron Westhuizen 10/10 2365 days 4%
Mark B 10/10 2365 days 4%
M Arbuckle 9/10 2396 days 4%
Dean 9/10 2426 days 4%
Horst 7/10 2426 days 4%
Amelia M 1/10 2426 days 2%
Lewry 10/10 2426 days 4%
James Maddly 10/10 2426 days 4%
Irina 10/10 2426 days 4%
corby 1/10 2457 days 2%
Zhen Ni 10/10 2457 days 4%
andrew 1/10 2457 days 2%
Bridget 10/10 2457 days 4%
KP Sumner 10/10 2457 days 4%
Kevin D 10/10 2457 days 4%
Daniel Skiffington 1/10 2485 days 2%
Luus 9/10 2485 days 4%
Marcus 10/10 2485 days 4%
Laurie MacKenzie 10/10 2485 days 4%
D Freeman 10/10 2485 days 4%
Christine RUTHERFORD 1/10 2485 days 2%
Rhonda Rose 1/10 2547 days 1%
Ian Beaton 1/10 2608 days 1%
Ian Shere 10/10 2669 days 4%
david song 1/10 2700 days 1%
Joe Millman 1/10 2730 days 1%
Jonathan Farries 1/10 2730 days 1%
Kevin Sullivan 1/10 2791 days 1%
Suzanne Perigo 10/10 2791 days 3%
Gerald Till 1/10 2822 days 1%
Bob Pricer 10/10 2822 days 3%
Janet Lee 1/10 2822 days 1%
WorldTraveler22 1/10 2850 days 1%
Amira Rashid 1/10 2850 days 1%
Yadu Prabhakar 1/10 2881 days 1%
Stephen Campbell 8/10 2881 days 3%
Sharron Wetere 1/10 2881 days 1%
Antony Kinsey 1/10 2881 days 1%
Martin Guhn 1/10 2881 days 1%
Kevin Hodgson 10/10 2912 days 3%
worldTraveler 1/10 2912 days 1%
Luke 6/10 2924 days 1%
Deidre 10/10 2973 days 3%
An G 9/10 2973 days 3%
Sam Cartwright 10/10 3034 days 3%
Barry Codlin 9/10 3095 days 3%
Priscilla Gagliano 1/10 3187 days 1%
Richard Kensington 10/10 3247 days 2%
KP Sumner 9/10 3247 days 2%
Stephen Jeffress 10/10 3247 days 2%
Loyann Loyann 10/10 3278 days 2%
Ron Eastwall 10/10 3308 days 2%
Susan Gadsby 10/10 3308 days 2%
John Waddy 9/10 3339 days 2%
Peter Rigby 10/10 3369 days 2%
Roderick Jones 9/10 3369 days 2%
Pierce Power 10/10 3400 days 2%
Rob Blair 10/10 3400 days 2%
Robert Pollock 9/10 3431 days 2%
P Lundin 10/10 3431 days 2%
P Wilson 10/10 3431 days 2%
CD Ash 1/10 3553 days 1%
Steven Thompson 10/10 3612 days 2%
Graham Dolan 10/10 3612 days 2%
nadine williams 9/10 3612 days 1%
Jenny Tebbutt 9/10 3612 days 1%
Paul K 1/10 3673 days 0%
Sophiana B 10/10 3704 days 1%
Zak Ruffin 8/10 3796 days 1%
Jeremy Goodwin 10/10 3946 days 1%
Serge Steiner 9/10 3977 days 1%
Doris 9/10 3977 days 1%
Sophie Faulkner 10/10 3977 days 1%
Wilf Healy 10/10 4008 days 1%
Ron Maurice 9/10 4130 days 0%
MarkA 2/10 4161 days 0%
travellingted 1/10 5134 days 0%
Jana 9/10 5733 days 0%
Edmund Hillstone 10/10 6063 days 1%
Susan 3/10 6463 days 0%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Scotties Rental Cars experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-7.05% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 43 days. The Scotties Rental Cars experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Scotties Rental Cars experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.99%
198 -4.01%
199 -4.03%
200 -4.05%
201 -4.07%
202 -4.09%
203 -4.11%

Balancing Adjustment

10.24% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

75%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.