Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Shotover Canyon Swing.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Shotover Canyon Swing

Valid Reviews

93 Valid Reviews

The Shotover Canyon Swing experience has a total of 94 reviews. There are 93 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 93 valid reviews:

Rating Count Percentage
10/10 47
51%
9/10 29
31%
8/10 10
11%
7/10 5
5%
6/10 2
2%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.26% Average

The raw data average (mean) for all the Shotover Canyon Swing valid reviews is 92.26% and is based on 93 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

66 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 93 valid reviews, the experience has 66 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 66 face-to-face reviews:

Rating Count Percentage
10/10 29
44%
9/10 20
30%
8/10 10
15%
7/10 5
8%
6/10 2
3%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

90.45% Average

The raw data average (mean) for all the Shotover Canyon Swing face-to-face reviews is 90.45% and is based on 66 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

92.70%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Natasha Mokhtar 9/10 2861 days 100%
Y Atkinson 9/10 2896 days 98%
Sam Wolfe 9/10 2912 days 97%
Benedikt Suupt 10/10 2969 days 94%
Kosia 9/10 2977 days 92%
Nanna Overbeck 10/10 2981 days 93%
Ellie 7/10 3236 days 70%
Jana B 9/10 3244 days 74%
Jeeyoung Kim 9/10 3244 days 74%
Selina Frankenberger 10/10 3268 days 74%
Hannes Puediger 10/10 3306 days 71%
Toni Gabby 10/10 3313 days 71%
Dawn Mulligan 8/10 3665 days 46%
Tomas Shairi 7/10 3985 days 24%
Evyatar Karni 10/10 4051 days 21%
Gal Bero 10/10 4051 days 21%
Jesse Farrell 9/10 4057 days 20%
Orla Hughes 9/10 4057 days 20%
Anna Neuenfeldt 6/10 4360 days 0%
Laura vanGool 10/10 4704 days 33%
Fabian Germar 7/10 4724 days 31%
Linda Kosters 10/10 4728 days 33%
John O'Donnell 10/10 4734 days 33%
Devon Urlacher 10/10 4742 days 33%
Michael 8/10 4816 days 33%
Applejack 10/10 4871 days 33%
nathan_carr 10/10 4871 days 33%
cruisysue 9/10 4932 days 33%
Dexter 10/10 5024 days 33%
Jenny Hallebro 6/10 5048 days 28%
Tricia Goggin 10/10 5077 days 33%
taniadeanryanbrittany 9/10 5085 days 33%
Lauren Pestell 9/10 5092 days 33%
Jenny 9/10 5114 days 33%
kristy 10/10 5266 days 33%
freddles194 10/10 5297 days 33%
Langers 9/10 5358 days 33%
garfield 9/10 5389 days 33%
Wyss A 10/10 5431 days 33%
Andy 9/10 5440 days 33%
vixnomads 10/10 5450 days 33%
Richard 8/10 5454 days 33%
kararina Kosten 10/10 5472 days 33%
meggles 10/10 5478 days 33%
Susi Schoetzler 10/10 5498 days 33%
TomL 10/10 5570 days 33%
EllieMiller 10/10 5570 days 33%
Samantha Williams 10/10 5601 days 33%
Charles Lyne 10/10 5754 days 33%
JosieL 10/10 5784 days 33%
Katie 10/10 5784 days 33%
johnst 10/10 5784 days 33%
eskim1018 10/10 5795 days 33%
KatrinS 10/10 5796 days 33%
KurtL 9/10 5802 days 33%
CarinnaGermany 10/10 5826 days 33%
Traveller Girl 10/10 5843 days 33%
tommfuller 9/10 5868 days 33%
frisbeego 10/10 5890 days 33%
Ellen 8/10 5897 days 33%
Kylie 7/10 5901 days 31%
Con 9/10 5902 days 33%
Brian Spinks 9/10 5902 days 33%
Neil 8/10 5903 days 33%
P&L Mooney 8/10 5958 days 33%
David 9/10 5961 days 33%
Spike 10/10 5990 days 33%
Zoe Summers 10/10 5996 days 33%
Mike Dudey 10/10 6065 days 33%
Liz Brown 10/10 6120 days 33%
Florencia Cortese 10/10 6126 days 33%
Rachel 9/10 6150 days 33%
Anthony 9/10 6164 days 33%
Kieran Concarr 8/10 6167 days 33%
Ellie 10/10 6177 days 33%
Kristine Clemmensen Rotne 10/10 6177 days 33%
Laurie 9/10 6195 days 33%
Rebekah Holbrook 10/10 6212 days 33%
Joanna Roberts 8/10 6220 days 33%
Maria 9/10 6227 days 33%
holly parker 9/10 6241 days 33%
Vince 9/10 6241 days 33%
Floren 10/10 6273 days 33%
Wendy Williams 9/10 6276 days 33%
Hanna Tidebrant 9/10 6351 days 33%
Kim Tjornhed 9/10 6351 days 33%
Stefan 8/10 6505 days 33%
Jenny 10/10 6508 days 33%
NeilYeoman 7/10 6521 days 31%
Deloraine 10/10 6521 days 33%
AndrewEwen 10/10 6539 days 33%
MariaNorman 10/10 6540 days 33%
JuanPablo 8/10 6573 days 33%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Shotover Canyon Swing experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.14% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 49 days. However the Shotover Canyon Swing experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Shotover Canyon Swing experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.08%
198 -4.10%
199 -4.12%
200 -4.14%
201 -4.16%
202 -4.18%
203 -4.20%

Balancing Adjustment

1.21% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

90%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.