Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Shotover Canyon Swing.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Shotover Canyon Swing

Valid Reviews

93 Valid Reviews

The Shotover Canyon Swing experience has a total of 94 reviews. There are 93 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 93 valid reviews:

Rating Count Percentage
10/10 47
51%
9/10 29
31%
8/10 10
11%
7/10 5
5%
6/10 2
2%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.26% Average

The raw data average (mean) for all the Shotover Canyon Swing valid reviews is 92.26% and is based on 93 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

66 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 93 valid reviews, the experience has 66 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 66 face-to-face reviews:

Rating Count Percentage
10/10 29
44%
9/10 20
30%
8/10 10
15%
7/10 5
8%
6/10 2
3%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

90.45% Average

The raw data average (mean) for all the Shotover Canyon Swing face-to-face reviews is 90.45% and is based on 66 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

92.46%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Natasha Mokhtar 9/10 2896 days 100%
Y Atkinson 9/10 2931 days 97%
Sam Wolfe 9/10 2947 days 96%
Benedikt Suupt 10/10 3004 days 92%
Kosia 9/10 3012 days 90%
Nanna Overbeck 10/10 3016 days 91%
Ellie 7/10 3271 days 63%
Jana B 9/10 3279 days 68%
Jeeyoung Kim 9/10 3279 days 68%
Selina Frankenberger 10/10 3303 days 67%
Hannes Puediger 10/10 3341 days 64%
Toni Gabby 10/10 3348 days 63%
Dawn Mulligan 8/10 3700 days 32%
Tomas Shairi 7/10 4020 days 4%
Evyatar Karni 10/10 4086 days 1%
Gal Bero 10/10 4086 days 1%
Jesse Farrell 9/10 4092 days 0%
Orla Hughes 9/10 4092 days 0%
Anna Neuenfeldt 6/10 4395 days 13%
Laura vanGool 10/10 4739 days 19%
Fabian Germar 7/10 4759 days 16%
Linda Kosters 10/10 4763 days 19%
John O'Donnell 10/10 4769 days 19%
Devon Urlacher 10/10 4777 days 19%
Michael 8/10 4851 days 18%
Applejack 10/10 4906 days 19%
nathan_carr 10/10 4906 days 19%
cruisysue 9/10 4966 days 19%
Dexter 10/10 5058 days 19%
Jenny Hallebro 6/10 5082 days 13%
Tricia Goggin 10/10 5112 days 19%
taniadeanryanbrittany 9/10 5120 days 19%
Lauren Pestell 9/10 5127 days 19%
Jenny 9/10 5149 days 19%
kristy 10/10 5300 days 19%
freddles194 10/10 5331 days 19%
Langers 9/10 5392 days 19%
garfield 9/10 5423 days 19%
Wyss A 10/10 5466 days 19%
Andy 9/10 5475 days 19%
vixnomads 10/10 5485 days 19%
Richard 8/10 5489 days 18%
kararina Kosten 10/10 5507 days 19%
meggles 10/10 5513 days 19%
Susi Schoetzler 10/10 5533 days 19%
TomL 10/10 5605 days 19%
EllieMiller 10/10 5605 days 19%
Samantha Williams 10/10 5636 days 19%
Charles Lyne 10/10 5788 days 19%
JosieL 10/10 5819 days 19%
Katie 10/10 5819 days 19%
johnst 10/10 5819 days 19%
eskim1018 10/10 5830 days 19%
KatrinS 10/10 5831 days 19%
KurtL 9/10 5837 days 19%
CarinnaGermany 10/10 5861 days 19%
Traveller Girl 10/10 5878 days 19%
tommfuller 9/10 5903 days 19%
frisbeego 10/10 5925 days 19%
Ellen 8/10 5932 days 18%
Kylie 7/10 5936 days 16%
Con 9/10 5937 days 19%
Brian Spinks 9/10 5937 days 19%
Neil 8/10 5938 days 18%
P&L Mooney 8/10 5993 days 18%
David 9/10 5996 days 19%
Spike 10/10 6025 days 19%
Zoe Summers 10/10 6030 days 19%
Mike Dudey 10/10 6100 days 19%
Liz Brown 10/10 6155 days 19%
Florencia Cortese 10/10 6160 days 19%
Rachel 9/10 6185 days 19%
Anthony 9/10 6199 days 19%
Kieran Concarr 8/10 6202 days 18%
Ellie 10/10 6212 days 19%
Kristine Clemmensen Rotne 10/10 6212 days 19%
Laurie 9/10 6230 days 19%
Rebekah Holbrook 10/10 6247 days 19%
Joanna Roberts 8/10 6255 days 18%
Maria 9/10 6262 days 19%
holly parker 9/10 6276 days 19%
Vince 9/10 6276 days 19%
Floren 10/10 6308 days 19%
Wendy Williams 9/10 6311 days 19%
Hanna Tidebrant 9/10 6385 days 19%
Kim Tjornhed 9/10 6385 days 19%
Stefan 8/10 6539 days 18%
Jenny 10/10 6542 days 19%
NeilYeoman 7/10 6555 days 16%
Deloraine 10/10 6555 days 19%
AndrewEwen 10/10 6574 days 19%
MariaNorman 10/10 6575 days 19%
JuanPablo 8/10 6608 days 18%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Shotover Canyon Swing experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.07% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 56 days. However the Shotover Canyon Swing experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Shotover Canyon Swing experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.01%
198 -4.03%
199 -4.05%
200 -4.07%
201 -4.09%
202 -4.11%
203 -4.13%

Balancing Adjustment

1.23% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

90%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.