Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Shotover Canyon Swing.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Shotover Canyon Swing

Valid Reviews

93 Valid Reviews

The Shotover Canyon Swing experience has a total of 94 reviews. There are 93 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 93 valid reviews:

Rating Count Percentage
10/10 47
51%
9/10 29
31%
8/10 10
11%
7/10 5
5%
6/10 2
2%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.26% Average

The raw data average (mean) for all the Shotover Canyon Swing valid reviews is 92.26% and is based on 93 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

66 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 93 valid reviews, the experience has 66 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 66 face-to-face reviews:

Rating Count Percentage
10/10 29
44%
9/10 20
30%
8/10 10
15%
7/10 5
8%
6/10 2
3%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

90.45% Average

The raw data average (mean) for all the Shotover Canyon Swing face-to-face reviews is 90.45% and is based on 66 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

92.71%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Natasha Mokhtar 9/10 2874 days 100%
Y Atkinson 9/10 2908 days 98%
Sam Wolfe 9/10 2924 days 97%
Benedikt Suupt 10/10 2981 days 94%
Kosia 9/10 2989 days 92%
Nanna Overbeck 10/10 2993 days 93%
Ellie 7/10 3248 days 71%
Jana B 9/10 3256 days 75%
Jeeyoung Kim 9/10 3256 days 75%
Selina Frankenberger 10/10 3280 days 74%
Hannes Puediger 10/10 3318 days 71%
Toni Gabby 10/10 3325 days 71%
Dawn Mulligan 8/10 3677 days 46%
Tomas Shairi 7/10 3997 days 24%
Evyatar Karni 10/10 4063 days 21%
Gal Bero 10/10 4063 days 21%
Jesse Farrell 9/10 4069 days 20%
Orla Hughes 9/10 4069 days 20%
Anna Neuenfeldt 6/10 4372 days 0%
Laura vanGool 10/10 4716 days 34%
Fabian Germar 7/10 4736 days 32%
Linda Kosters 10/10 4740 days 34%
John O'Donnell 10/10 4746 days 34%
Devon Urlacher 10/10 4754 days 34%
Michael 8/10 4828 days 33%
Applejack 10/10 4883 days 34%
nathan_carr 10/10 4883 days 34%
cruisysue 9/10 4944 days 34%
Dexter 10/10 5036 days 34%
Jenny Hallebro 6/10 5060 days 29%
Tricia Goggin 10/10 5089 days 34%
taniadeanryanbrittany 9/10 5097 days 34%
Lauren Pestell 9/10 5104 days 34%
Jenny 9/10 5126 days 34%
kristy 10/10 5278 days 34%
freddles194 10/10 5309 days 34%
Langers 9/10 5370 days 34%
garfield 9/10 5401 days 34%
Wyss A 10/10 5443 days 34%
Andy 9/10 5452 days 34%
vixnomads 10/10 5462 days 34%
Richard 8/10 5466 days 33%
kararina Kosten 10/10 5484 days 34%
meggles 10/10 5490 days 34%
Susi Schoetzler 10/10 5510 days 34%
TomL 10/10 5582 days 34%
EllieMiller 10/10 5582 days 34%
Samantha Williams 10/10 5613 days 34%
Charles Lyne 10/10 5766 days 34%
JosieL 10/10 5796 days 34%
Katie 10/10 5796 days 34%
johnst 10/10 5796 days 34%
eskim1018 10/10 5808 days 34%
KatrinS 10/10 5808 days 34%
KurtL 9/10 5814 days 34%
CarinnaGermany 10/10 5838 days 34%
Traveller Girl 10/10 5855 days 34%
tommfuller 9/10 5881 days 34%
frisbeego 10/10 5903 days 34%
Ellen 8/10 5910 days 33%
Kylie 7/10 5914 days 32%
Con 9/10 5915 days 34%
Brian Spinks 9/10 5915 days 34%
Neil 8/10 5916 days 33%
P&L Mooney 8/10 5971 days 33%
David 9/10 5974 days 34%
Spike 10/10 6003 days 34%
Zoe Summers 10/10 6008 days 34%
Mike Dudey 10/10 6078 days 34%
Liz Brown 10/10 6133 days 34%
Florencia Cortese 10/10 6138 days 34%
Rachel 9/10 6162 days 34%
Anthony 9/10 6176 days 34%
Kieran Concarr 8/10 6179 days 33%
Ellie 10/10 6189 days 34%
Kristine Clemmensen Rotne 10/10 6189 days 34%
Laurie 9/10 6207 days 34%
Rebekah Holbrook 10/10 6224 days 34%
Joanna Roberts 8/10 6232 days 33%
Maria 9/10 6239 days 34%
holly parker 9/10 6253 days 34%
Vince 9/10 6254 days 34%
Floren 10/10 6285 days 34%
Wendy Williams 9/10 6288 days 34%
Hanna Tidebrant 9/10 6363 days 34%
Kim Tjornhed 9/10 6363 days 34%
Stefan 8/10 6517 days 33%
Jenny 10/10 6520 days 34%
NeilYeoman 7/10 6533 days 32%
Deloraine 10/10 6533 days 34%
AndrewEwen 10/10 6551 days 34%
MariaNorman 10/10 6552 days 34%
JuanPablo 8/10 6585 days 33%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Shotover Canyon Swing experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.15% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 52 days. However the Shotover Canyon Swing experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Shotover Canyon Swing experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.09%
198 -4.11%
199 -4.13%
200 -4.15%
201 -4.18%
202 -4.20%
203 -4.22%

Balancing Adjustment

1.21% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

90%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.