Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Milford Sound Day Cruises.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Milford Sound Day Cruises

Valid Reviews

299 Valid Reviews

The Milford Sound Day Cruises experience has a total of 301 reviews. There are 299 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 299 valid reviews:

Rating Count Percentage
10/10 87
29%
9/10 86
29%
8/10 77
26%
7/10 25
8%
6/10 14
5%
5/10 7
2%
4/10 1
0%
3/10 1
0%
2/10 0
0%
1/10 1
0%

85.69% Average

The raw data average (mean) for all the Milford Sound Day Cruises valid reviews is 85.69% and is based on 299 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

275 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 299 valid reviews, the experience has 275 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 275 face-to-face reviews:

Rating Count Percentage
10/10 78
28%
9/10 81
29%
8/10 72
26%
7/10 23
8%
6/10 13
5%
5/10 7
3%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 1
0%

85.82% Average

The raw data average (mean) for all the Milford Sound Day Cruises face-to-face reviews is 85.82% and is based on 275 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.50%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Geoff Steele 10/10 2708 days 100%
Brigitte CREPLET 9/10 2884 days 88%
Guillaume Deleuze 7/10 2946 days 80%
Jolien 8/10 2972 days 82%
Ignacio Muerza 10/10 2980 days 83%
Elien Dauwe 9/10 2990 days 82%
Louise Nicholls 9/10 2995 days 82%
Sebastian Braun 9/10 2995 days 82%
Eurard Achille 7/10 2998 days 77%
Brent Johnson 10/10 3014 days 81%
Huon 5/10 3231 days 52%
Timea Bagosi 9/10 3257 days 66%
Ben and Pauline 8/10 3270 days 65%
Anna Stoehr 10/10 3291 days 65%
Peter Hodgson 9/10 3292 days 64%
Herman Lubben 9/10 3298 days 64%
Jiri Benda 8/10 3611 days 44%
Jennifer Lerchbacher 9/10 3639 days 43%
Kristina Farkas 10/10 3639 days 43%
Tobias Becker 7/10 3666 days 39%
Sophia Kadel 9/10 3669 days 41%
Laura and Marie 8/10 3675 days 40%
Samuel Tohko 10/10 3697 days 40%
Andrew Kermode 10/10 3867 days 30%
Wouter Vanmoz 8/10 3973 days 23%
Laure Cops 8/10 3973 days 23%
Alexander Zimmer 9/10 3994 days 22%
Juliane 9/10 4001 days 21%
Laura Metz 9/10 4002 days 21%
Hubertus Thost 8/10 4002 days 21%
Luca Maria Willensrock 7/10 4011 days 19%
G Ballard 9/10 4015 days 20%
F Ballard 10/10 4015 days 21%
Sue L 10/10 4017 days 20%
Terry Seaman 8/10 4017 days 20%
Guillemette 9/10 4021 days 20%
Richard van den Bosch 9/10 4033 days 19%
Ina Daubenbuechel 9/10 4033 days 19%
Maya Bakker-deDreu 8/10 4038 days 19%
Anne and Steve Bartlett 9/10 4040 days 19%
Emeline Dupre 9/10 4049 days 18%
Elly Zimmer 9/10 4055 days 18%
Sven Woelk 10/10 4318 days 2%
Elizabeth Stenhouse 8/10 4323 days 2%
Jill Fischer 9/10 4354 days 0%
Jeanne Moustier 10/10 4395 days 29%
Martyn Kool 7/10 4430 days 27%
Andrea Wollmann 9/10 4431 days 29%
Leticia Martin 8/10 4435 days 29%
Franz Schueler 10/10 4436 days 29%
Knorr Bracher 8/10 4448 days 29%
Jacquemard 8/10 4449 days 29%
C Schaap 10/10 4455 days 29%
Monika Kneidl 10/10 4694 days 29%
Jessica Tilly 8/10 4694 days 29%
Robin Sable 8/10 4700 days 29%
Stephanie Spurr 7/10 4715 days 27%
J Jmal 10/10 4715 days 29%
Lucy Duffy 9/10 4722 days 29%
Wil de Kubber 8/10 4724 days 29%
Hans Duerst 8/10 4725 days 29%
Pete & Pat Etheridge 7/10 4728 days 27%
Beeny 8/10 4729 days 29%
Stephanie Brueck 6/10 4730 days 25%
Rob Gill 10/10 4732 days 29%
Rikke & Trine Bundgaard 8/10 4733 days 29%
Manuela Weber 8/10 4733 days 29%
Villa 8/10 4733 days 29%
David & Sue Lokkerbol 6/10 4734 days 25%
Markus & Miriam 8/10 4735 days 29%
Siegfried Krueger 10/10 4735 days 29%
Jurg Pfaendler 9/10 4736 days 29%
Rainer Schnell 8/10 4740 days 29%
Steve Goodyear 10/10 4740 days 29%
Chris & Jen Spencer 8/10 4759 days 29%
Monika & Roger 9/10 4761 days 29%
Alfred & Henrike 10/10 4773 days 29%
JBunn 7/10 4779 days 27%
Ross Cooke 10/10 4817 days 29%
Berry 10/10 4821 days 29%
Heather & Jenny 6/10 4825 days 25%
jenckes 6/10 4901 days 25%
GenH 8/10 5024 days 29%
Frank & Margot Best 9/10 5037 days 29%
Marc Edwards 10/10 5043 days 29%
Jon_and_Family 9/10 5054 days 29%
Becky Edney 10/10 5059 days 29%
Gordon Agent 10/10 5062 days 29%
Leroy Dimitri 10/10 5067 days 29%
Gunter 6/10 5068 days 25%
Daniel Kriecht 8/10 5068 days 29%
Sandra Milch 10/10 5069 days 29%
L Wright 8/10 5069 days 29%
noname 8/10 5070 days 29%
Richard Dudfield 10/10 5071 days 29%
Michel Monnin 9/10 5071 days 29%
Urs and Isabella 9/10 5072 days 29%
Thomas 10/10 5072 days 29%
Richard Gallichan 9/10 5072 days 29%
Jean Barker 8/10 5072 days 29%
Karin Kueng 6/10 5073 days 25%
Juergen Wolf 9/10 5075 days 29%
Juliane Kleiu 10/10 5075 days 29%
Malcolm McLean 10/10 5075 days 29%
Nathalie Verzeletti 8/10 5075 days 29%
Rebecca Johnston 8/10 5076 days 29%
David Mellard 10/10 5077 days 29%
Tricia Goggin 8/10 5077 days 29%
Lisa 9/10 5077 days 29%
Monique 8/10 5077 days 29%
Keith Ogley 8/10 5079 days 29%
Laurent Michon 8/10 5083 days 29%
Jack Vermeidem 9/10 5083 days 29%
Alan Munday 10/10 5083 days 29%
Ebi & Beate 10/10 5085 days 29%
Binita 4/10 5085 days 19%
A Dekker 8/10 5085 days 29%
John Gray 10/10 5086 days 29%
Gert Vogelaers 8/10 5088 days 29%
Alice 7/10 5089 days 27%
Manu & Gabi 10/10 5090 days 29%
Sandra 9/10 5090 days 29%
James Jackson 9/10 5103 days 29%
John Price 10/10 5103 days 29%
Fabian 8/10 5104 days 29%
Robert Cox 9/10 5104 days 29%
Sarraute 9/10 5105 days 29%
Webster 9/10 5106 days 29%
Derek Archibald 9/10 5106 days 29%
D Hoekstra 10/10 5108 days 29%
Ellen Thompson 10/10 5108 days 29%
Leontine van Laar 8/10 5108 days 29%
Karen Phillips 8/10 5110 days 29%
Ashleigh Buckley 8/10 5113 days 29%
Rosey834 8/10 5144 days 29%
dollimyxture 8/10 5144 days 29%
JudyandAndre 10/10 5144 days 29%
hendrik king 8/10 5144 days 29%
Julie 10/10 5205 days 29%
jenny_nitschke 10/10 5328 days 29%
Lomas 10/10 5380 days 29%
Stephan Imartina 6/10 5385 days 25%
Peter Aerborg 8/10 5386 days 29%
jenniferuk 7/10 5389 days 27%
Peter and Hilda 10/10 5419 days 29%
Hana Vokata 7/10 5424 days 27%
Don & Geraldine 10/10 5425 days 29%
Marg 8/10 5425 days 29%
Corine van Been 8/10 5432 days 29%
maggie Webster 10/10 5436 days 29%
katrina Marshall 9/10 5436 days 29%
Schumacher 9/10 5437 days 29%
Bowness 10/10 5437 days 29%
s_butler 10/10 5438 days 29%
Gerald Veldink 8/10 5438 days 29%
Evans 8/10 5438 days 29%
Marcia & Bruce 10/10 5440 days 29%
Benedict Fluthman 9/10 5440 days 29%
Ingrid Zell 9/10 5441 days 29%
R Bakker 8/10 5441 days 29%
Marcus Kippner 9/10 5441 days 29%
Bert Meuleuorijks 7/10 5446 days 27%
Rod C 9/10 5448 days 29%
Yasmin Abrahams 8/10 5452 days 29%
Rob 9/10 5452 days 29%
Claudia 9/10 5457 days 29%
Nicola 7/10 5459 days 27%
Brian Morris 9/10 5459 days 29%
Max Mareen 9/10 5459 days 29%
Dieter Groscurth 10/10 5460 days 29%
Wilbert Germ 9/10 5463 days 29%
T. Timmers 7/10 5464 days 27%
Vincente Garrido 6/10 5473 days 25%
Johanna X 9/10 5473 days 29%
R Gilge 10/10 5474 days 29%
Susan Hitchins 9/10 5474 days 29%
Dick Rosman 6/10 5474 days 25%
Rachel & Barak 8/10 5476 days 29%
Ingrid Overes 7/10 5477 days 27%
Yvonne Ing 10/10 5477 days 29%
Anne Fri 8/10 5477 days 29%
Chance McGuire 10/10 5478 days 29%
S Luis Van Oler 8/10 5483 days 29%
E.M. Prideaux 10/10 5492 days 29%
Conor Coyle 5/10 5495 days 22%
Yvonne German 8/10 5495 days 29%
Mike 9/10 5524 days 29%
mariak 7/10 5526 days 27%
martint 10/10 5533 days 29%
Debbie Rathbone 5/10 5547 days 22%
katharina 6/10 5550 days 25%
Cyriel Schacken 8/10 5550 days 29%
X Neils 8/10 5562 days 29%
Sara Reekmans 8/10 5563 days 29%
nancyburns 10/10 5570 days 29%
Beth Lenoble 9/10 5601 days 29%
Ritag 9/10 5656 days 29%
simonsandra 8/10 5657 days 29%
terryd 7/10 5662 days 27%
Emear Donnelly 9/10 5705 days 29%
HerbertH 7/10 5776 days 27%
KarinS 9/10 5777 days 29%
Abby 8/10 5783 days 29%
annysp 9/10 5784 days 29%
Van Lent 9/10 5785 days 29%
HovingL 8/10 5796 days 29%
Enno Brehm 5/10 5796 days 22%
DimitriD 9/10 5801 days 29%
FramiskaH 7/10 5802 days 27%
AnjaC 10/10 5802 days 29%
Lars Haf 10/10 5802 days 29%
JaninaF 9/10 5802 days 29%
AnjaChrist 10/10 5802 days 29%
Edcan 10/10 5802 days 29%
RebeccaD1 9/10 5803 days 29%
Gil 7/10 5803 days 27%
MikeS 10/10 5804 days 29%
Francesca Sabat 7/10 5806 days 27%
GraceB 6/10 5806 days 25%
Doll 7/10 5807 days 27%
Rene 9/10 5807 days 29%
Dorothee 9/10 5807 days 29%
Zdenek 9/10 5808 days 29%
BrzezinskaM 10/10 5809 days 29%
AndreB 10/10 5809 days 29%
Donna 10/10 5809 days 29%
TammyH 9/10 5810 days 29%
Linda 5/10 5815 days 22%
Phillip 1/10 5815 days 11%
Susan 9/10 5816 days 29%
GrahamM1 10/10 5817 days 29%
CarstenU 10/10 5818 days 29%
JetteG 10/10 5818 days 29%
GingerPrince 8/10 5818 days 29%
VacherD 8/10 5819 days 29%
Brian 9/10 5823 days 29%
RandiL 7/10 5826 days 27%
CarinnaGermany 8/10 5826 days 29%
Rachel 10/10 5833 days 29%
Claire 10/10 5833 days 29%
Raphael 8/10 5840 days 29%
Caroline 10/10 5841 days 29%
Denk 9/10 5846 days 29%
Pia 9/10 5850 days 29%
David 8/10 5857 days 29%
Johann 10/10 5860 days 29%
Carina 10/10 5862 days 29%
Maria 8/10 5896 days 29%
Mat 6/10 5901 days 25%
midlands_missus 10/10 5906 days 29%
Charlotta Halfwordson 10/10 5915 days 29%
Mary 10/10 5918 days 29%
Atsuko 8/10 5990 days 29%
Mikel 9/10 6023 days 29%
Sarah 8/10 6032 days 29%
Jim Summers 8/10 6032 days 29%
Astrid Snippe 9/10 6126 days 29%
James Gibbs 8/10 6126 days 29%
Meike Biel 5/10 6134 days 22%
Rachel 9/10 6150 days 29%
Naoko 9/10 6150 days 29%
Franz 9/10 6155 days 29%
George Jeffs 10/10 6163 days 29%
Jacob 9/10 6167 days 29%
Stuart Bartram 9/10 6167 days 29%
Lisa Tame 9/10 6171 days 29%
Wolfgang 9/10 6171 days 29%
Greg & Lynette 10/10 6177 days 29%
Omri Hasson 8/10 6181 days 29%
D.A. Mulder 9/10 6183 days 29%
Wendy Lomas 10/10 6193 days 29%
Bronwyn Gaby 9/10 6230 days 29%
Floren 10/10 6273 days 29%
Rob Boston 3/10 6332 days 15%
Patricia Leighton 10/10 6386 days 29%
Svenja 8/10 6500 days 29%
Sue 10/10 6502 days 29%
Akiko&Shibotsu 9/10 6502 days 29%
Adi 9/10 6510 days 29%
Cat 9/10 6514 days 29%
Katie 6/10 6517 days 25%
Raul 10/10 6519 days 29%
IdanNakash 8/10 6520 days 29%
Sandra 10/10 6521 days 29%
TeamFlorida 10/10 6521 days 29%
Pam Rose 10/10 6524 days 29%
Fenke 8/10 6526 days 29%
Bas 8/10 6526 days 29%
John Beirne 9/10 6538 days 29%
Jennifer 7/10 6538 days 27%
Rachel 6/10 6538 days 25%
Jacobien 10/10 6554 days 29%
Henrich 8/10 6559 days 29%
Jim 10/10 6560 days 29%
Messing 5/10 6562 days 22%
Marriott 10/10 6562 days 29%
Liz 9/10 6562 days 29%
Ian 7/10 6566 days 27%
pfiffner 9/10 6566 days 29%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Milford Sound Day Cruises experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.14% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 49 days. However the Milford Sound Day Cruises experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Milford Sound Day Cruises experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.08%
198 -4.10%
199 -4.12%
200 -4.14%
201 -4.16%
202 -4.18%
203 -4.20%

Balancing Adjustment

2.40% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

85%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.