Ranking Score Explained

Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Milford Sound Day Cruises.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Milford Sound Day Cruises

Valid Reviews

299 Valid Reviews

The Milford Sound Day Cruises experience has a total of 301 reviews. There are 299 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 299 valid reviews:

Rating Count Percentage
10/10 87
29%
9/10 86
29%
8/10 77
26%
7/10 25
8%
6/10 14
5%
5/10 7
2%
4/10 1
0%
3/10 1
0%
2/10 0
0%
1/10 1
0%

85.69% Average

The raw data average (mean) for all the Milford Sound Day Cruises valid reviews is 85.69% and is based on 299 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

275 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 299 valid reviews, the experience has 275 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 275 face-to-face reviews:

Rating Count Percentage
10/10 78
28%
9/10 81
29%
8/10 72
26%
7/10 23
8%
6/10 13
5%
5/10 7
3%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 1
0%

85.82% Average

The raw data average (mean) for all the Milford Sound Day Cruises face-to-face reviews is 85.82% and is based on 275 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.50%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Geoff Steele 10/10 2749 days 100%
Brigitte CREPLET 9/10 2924 days 88%
Guillaume Deleuze 7/10 2986 days 79%
Jolien 8/10 3012 days 82%
Ignacio Muerza 10/10 3020 days 83%
Elien Dauwe 9/10 3030 days 82%
Louise Nicholls 9/10 3035 days 81%
Sebastian Braun 9/10 3035 days 81%
Eurard Achille 7/10 3038 days 76%
Brent Johnson 10/10 3054 days 81%
Huon 5/10 3271 days 51%
Timea Bagosi 9/10 3298 days 65%
Ben and Pauline 8/10 3310 days 64%
Anna Stoehr 10/10 3331 days 64%
Peter Hodgson 9/10 3332 days 63%
Herman Lubben 9/10 3338 days 63%
Jiri Benda 8/10 3651 days 43%
Jennifer Lerchbacher 9/10 3679 days 42%
Kristina Farkas 10/10 3679 days 42%
Tobias Becker 7/10 3706 days 38%
Sophia Kadel 9/10 3709 days 40%
Laura and Marie 8/10 3715 days 39%
Samuel Tohko 10/10 3737 days 39%
Andrew Kermode 10/10 3907 days 28%
Wouter Vanmoz 8/10 4013 days 21%
Laure Cops 8/10 4013 days 21%
Alexander Zimmer 9/10 4034 days 20%
Juliane 9/10 4041 days 20%
Laura Metz 9/10 4042 days 20%
Hubertus Thost 8/10 4042 days 19%
Luca Maria Willensrock 7/10 4051 days 18%
G Ballard 9/10 4055 days 19%
F Ballard 10/10 4055 days 19%
Sue L 10/10 4057 days 19%
Terry Seaman 8/10 4057 days 19%
Guillemette 9/10 4061 days 19%
Richard van den Bosch 9/10 4073 days 18%
Ina Daubenbuechel 9/10 4073 days 18%
Maya Bakker-deDreu 8/10 4078 days 17%
Anne and Steve Bartlett 9/10 4080 days 17%
Emeline Dupre 9/10 4089 days 17%
Elly Zimmer 9/10 4095 days 16%
Sven Woelk 10/10 4358 days 0%
Elizabeth Stenhouse 8/10 4363 days 0%
Jill Fischer 9/10 4394 days 30%
Jeanne Moustier 10/10 4435 days 31%
Martyn Kool 7/10 4470 days 28%
Andrea Wollmann 9/10 4471 days 30%
Leticia Martin 8/10 4475 days 30%
Franz Schueler 10/10 4476 days 31%
Knorr Bracher 8/10 4488 days 30%
Jacquemard 8/10 4489 days 30%
C Schaap 10/10 4495 days 31%
Monika Kneidl 10/10 4734 days 31%
Jessica Tilly 8/10 4734 days 30%
Robin Sable 8/10 4740 days 30%
Stephanie Spurr 7/10 4755 days 28%
J Jmal 10/10 4755 days 31%
Lucy Duffy 9/10 4762 days 30%
Wil de Kubber 8/10 4764 days 30%
Hans Duerst 8/10 4765 days 30%
Pete & Pat Etheridge 7/10 4768 days 28%
Beeny 8/10 4769 days 30%
Stephanie Brueck 6/10 4770 days 26%
Rob Gill 10/10 4772 days 31%
Rikke & Trine Bundgaard 8/10 4773 days 30%
Manuela Weber 8/10 4773 days 30%
Villa 8/10 4773 days 30%
David & Sue Lokkerbol 6/10 4774 days 26%
Markus & Miriam 8/10 4775 days 30%
Siegfried Krueger 10/10 4775 days 31%
Jurg Pfaendler 9/10 4776 days 30%
Rainer Schnell 8/10 4780 days 30%
Steve Goodyear 10/10 4780 days 31%
Chris & Jen Spencer 8/10 4799 days 30%
Monika & Roger 9/10 4801 days 30%
Alfred & Henrike 10/10 4813 days 31%
JBunn 7/10 4819 days 28%
Ross Cooke 10/10 4857 days 31%
Berry 10/10 4861 days 31%
Heather & Jenny 6/10 4865 days 26%
jenckes 6/10 4941 days 26%
GenH 8/10 5064 days 30%
Frank & Margot Best 9/10 5077 days 30%
Marc Edwards 10/10 5083 days 31%
Jon_and_Family 9/10 5094 days 30%
Becky Edney 10/10 5099 days 31%
Gordon Agent 10/10 5102 days 31%
Leroy Dimitri 10/10 5107 days 31%
Gunter 6/10 5108 days 26%
Daniel Kriecht 8/10 5108 days 30%
Sandra Milch 10/10 5109 days 31%
L Wright 8/10 5109 days 30%
noname 8/10 5110 days 30%
Richard Dudfield 10/10 5111 days 31%
Michel Monnin 9/10 5111 days 30%
Urs and Isabella 9/10 5112 days 30%
Thomas 10/10 5112 days 31%
Richard Gallichan 9/10 5112 days 30%
Jean Barker 8/10 5112 days 30%
Karin Kueng 6/10 5113 days 26%
Juergen Wolf 9/10 5115 days 30%
Juliane Kleiu 10/10 5115 days 31%
Malcolm McLean 10/10 5115 days 31%
Nathalie Verzeletti 8/10 5115 days 30%
Rebecca Johnston 8/10 5116 days 30%
David Mellard 10/10 5117 days 31%
Tricia Goggin 8/10 5117 days 30%
Lisa 9/10 5117 days 30%
Monique 8/10 5117 days 30%
Keith Ogley 8/10 5119 days 30%
Laurent Michon 8/10 5123 days 30%
Jack Vermeidem 9/10 5123 days 30%
Alan Munday 10/10 5123 days 31%
Ebi & Beate 10/10 5125 days 31%
Binita 4/10 5125 days 20%
A Dekker 8/10 5125 days 30%
John Gray 10/10 5126 days 31%
Gert Vogelaers 8/10 5128 days 30%
Alice 7/10 5129 days 28%
Manu & Gabi 10/10 5130 days 31%
Sandra 9/10 5130 days 30%
James Jackson 9/10 5143 days 30%
John Price 10/10 5143 days 31%
Fabian 8/10 5144 days 30%
Robert Cox 9/10 5144 days 30%
Sarraute 9/10 5145 days 30%
Webster 9/10 5146 days 30%
Derek Archibald 9/10 5146 days 30%
D Hoekstra 10/10 5148 days 31%
Ellen Thompson 10/10 5148 days 31%
Leontine van Laar 8/10 5148 days 30%
Karen Phillips 8/10 5150 days 30%
Ashleigh Buckley 8/10 5153 days 30%
Rosey834 8/10 5184 days 30%
dollimyxture 8/10 5184 days 30%
JudyandAndre 10/10 5184 days 31%
hendrik king 8/10 5184 days 30%
Julie 10/10 5245 days 31%
jenny_nitschke 10/10 5368 days 31%
Lomas 10/10 5420 days 31%
Stephan Imartina 6/10 5425 days 26%
Peter Aerborg 8/10 5426 days 30%
jenniferuk 7/10 5429 days 28%
Peter and Hilda 10/10 5459 days 31%
Hana Vokata 7/10 5464 days 28%
Don & Geraldine 10/10 5465 days 31%
Marg 8/10 5465 days 30%
Corine van Been 8/10 5472 days 30%
maggie Webster 10/10 5476 days 31%
katrina Marshall 9/10 5476 days 30%
Schumacher 9/10 5477 days 30%
Bowness 10/10 5477 days 31%
s_butler 10/10 5478 days 31%
Gerald Veldink 8/10 5478 days 30%
Evans 8/10 5478 days 30%
Marcia & Bruce 10/10 5480 days 31%
Benedict Fluthman 9/10 5480 days 30%
Ingrid Zell 9/10 5481 days 30%
R Bakker 8/10 5481 days 30%
Marcus Kippner 9/10 5481 days 30%
Bert Meuleuorijks 7/10 5486 days 28%
Rod C 9/10 5488 days 30%
Yasmin Abrahams 8/10 5492 days 30%
Rob 9/10 5492 days 30%
Claudia 9/10 5497 days 30%
Nicola 7/10 5499 days 28%
Brian Morris 9/10 5499 days 30%
Max Mareen 9/10 5499 days 30%
Dieter Groscurth 10/10 5500 days 31%
Wilbert Germ 9/10 5503 days 30%
T. Timmers 7/10 5504 days 28%
Vincente Garrido 6/10 5513 days 26%
Johanna X 9/10 5513 days 30%
R Gilge 10/10 5514 days 31%
Susan Hitchins 9/10 5514 days 30%
Dick Rosman 6/10 5514 days 26%
Rachel & Barak 8/10 5516 days 30%
Ingrid Overes 7/10 5517 days 28%
Yvonne Ing 10/10 5517 days 31%
Anne Fri 8/10 5517 days 30%
Chance McGuire 10/10 5518 days 31%
S Luis Van Oler 8/10 5523 days 30%
E.M. Prideaux 10/10 5532 days 31%
Conor Coyle 5/10 5535 days 23%
Yvonne German 8/10 5535 days 30%
Mike 9/10 5564 days 30%
mariak 7/10 5566 days 28%
martint 10/10 5573 days 31%
Debbie Rathbone 5/10 5587 days 23%
katharina 6/10 5590 days 26%
Cyriel Schacken 8/10 5590 days 30%
X Neils 8/10 5602 days 30%
Sara Reekmans 8/10 5603 days 30%
nancyburns 10/10 5610 days 31%
Beth Lenoble 9/10 5641 days 30%
Ritag 9/10 5696 days 30%
simonsandra 8/10 5697 days 30%
terryd 7/10 5702 days 28%
Emear Donnelly 9/10 5745 days 30%
HerbertH 7/10 5816 days 28%
KarinS 9/10 5817 days 30%
Abby 8/10 5824 days 30%
annysp 9/10 5824 days 30%
Van Lent 9/10 5826 days 30%
HovingL 8/10 5836 days 30%
Enno Brehm 5/10 5836 days 23%
DimitriD 9/10 5841 days 30%
FramiskaH 7/10 5842 days 28%
AnjaC 10/10 5842 days 31%
Lars Haf 10/10 5842 days 31%
JaninaF 9/10 5842 days 30%
AnjaChrist 10/10 5842 days 31%
Edcan 10/10 5842 days 31%
RebeccaD1 9/10 5843 days 30%
Gil 7/10 5843 days 28%
MikeS 10/10 5844 days 31%
Francesca Sabat 7/10 5846 days 28%
GraceB 6/10 5846 days 26%
Doll 7/10 5848 days 28%
Rene 9/10 5848 days 30%
Dorothee 9/10 5848 days 30%
Zdenek 9/10 5848 days 30%
BrzezinskaM 10/10 5849 days 31%
AndreB 10/10 5849 days 31%
Donna 10/10 5849 days 31%
TammyH 9/10 5850 days 30%
Linda 5/10 5856 days 23%
Phillip 1/10 5856 days 12%
Susan 9/10 5857 days 30%
GrahamM1 10/10 5857 days 31%
CarstenU 10/10 5858 days 31%
JetteG 10/10 5858 days 31%
GingerPrince 8/10 5858 days 30%
VacherD 8/10 5859 days 30%
Brian 9/10 5863 days 30%
RandiL 7/10 5866 days 28%
CarinnaGermany 8/10 5866 days 30%
Rachel 10/10 5873 days 31%
Claire 10/10 5873 days 31%
Raphael 8/10 5881 days 30%
Caroline 10/10 5881 days 31%
Denk 9/10 5886 days 30%
Pia 9/10 5890 days 30%
David 8/10 5897 days 30%
Johann 10/10 5901 days 31%
Carina 10/10 5903 days 31%
Maria 8/10 5937 days 30%
Mat 6/10 5941 days 26%
midlands_missus 10/10 5946 days 31%
Charlotta Halfwordson 10/10 5955 days 31%
Mary 10/10 5959 days 31%
Atsuko 8/10 6031 days 30%
Mikel 9/10 6064 days 30%
Sarah 8/10 6073 days 30%
Jim Summers 8/10 6073 days 30%
Astrid Snippe 9/10 6166 days 30%
James Gibbs 8/10 6166 days 30%
Meike Biel 5/10 6174 days 23%
Rachel 9/10 6190 days 30%
Naoko 9/10 6190 days 30%
Franz 9/10 6195 days 30%
George Jeffs 10/10 6203 days 31%
Jacob 9/10 6207 days 30%
Stuart Bartram 9/10 6207 days 30%
Lisa Tame 9/10 6211 days 30%
Wolfgang 9/10 6211 days 30%
Greg & Lynette 10/10 6217 days 31%
Omri Hasson 8/10 6221 days 30%
D.A. Mulder 9/10 6223 days 30%
Wendy Lomas 10/10 6233 days 31%
Bronwyn Gaby 9/10 6270 days 30%
Floren 10/10 6313 days 31%
Rob Boston 3/10 6372 days 16%
Patricia Leighton 10/10 6426 days 31%
Svenja 8/10 6540 days 30%
Sue 10/10 6542 days 31%
Akiko&Shibotsu 9/10 6542 days 30%
Adi 9/10 6550 days 30%
Cat 9/10 6554 days 30%
Katie 6/10 6557 days 26%
Raul 10/10 6559 days 31%
IdanNakash 8/10 6560 days 30%
Sandra 10/10 6561 days 31%
TeamFlorida 10/10 6561 days 31%
Pam Rose 10/10 6564 days 31%
Fenke 8/10 6566 days 30%
Bas 8/10 6566 days 30%
John Beirne 9/10 6578 days 30%
Jennifer 7/10 6578 days 28%
Rachel 6/10 6578 days 26%
Jacobien 10/10 6594 days 31%
Henrich 8/10 6599 days 30%
Jim 10/10 6600 days 31%
Messing 5/10 6602 days 23%
Marriott 10/10 6602 days 31%
Liz 9/10 6602 days 30%
Ian 7/10 6606 days 28%
pfiffner 9/10 6606 days 30%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Milford Sound Day Cruises experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.02% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 57 days. However the Milford Sound Day Cruises experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Milford Sound Day Cruises experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.96%
198 -3.98%
199 -4.00%
200 -4.02%
201 -4.04%
202 -4.06%
203 -4.08%

Balancing Adjustment

2.37% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

85%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.