Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Hiking New Zealand.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Hiking New Zealand

Valid Reviews

31 Valid Reviews

The Hiking New Zealand experience has a total of 32 reviews. There are 31 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Within these 31 valid reviews, the experience has 3 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 31 valid reviews:

Rating Count Percentage
10/10 28
90%
9/10 1
3%
8/10 1
3%
7/10 1
3%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

98.06% Average

The raw data average (mean) for all the Hiking New Zealand valid reviews is 98.06% and is based on 31 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Weighted Average

96.56%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
james Watson 8/10 2063 days 100%
ReVen 10/10 4344 days 0%
foster1620 10/10 4650 days 21%
Karenh 10/10 4741 days 21%
Smurf 10/10 4771 days 21%
andreavanvliet 10/10 5044 days 21%
margaretthomson 10/10 5044 days 21%
Paul_Lanigan 10/10 5044 days 21%
Bruce_Dowling 10/10 5044 days 21%
Roger_Campbell 10/10 5075 days 21%
cerianmacinnes 10/10 5075 days 21%
JaneWiltshire 10/10 5075 days 21%
Cameron_R 10/10 5106 days 21%
TomH250 10/10 5259 days 21%
Hiker 10/10 5350 days 21%
sammy 10/10 5440 days 21%
Vic842 10/10 5440 days 21%
piquadrat 10/10 5471 days 21%
Krystii Ross 10/10 5471 days 21%
AmyIr 10/10 5471 days 21%
Jingyi Tan 10/10 5593 days 21%
Jim Williams 10/10 5805 days 21%
henry_moorman 10/10 5805 days 21%
Hannele 10/10 5836 days 21%
Julia Zimmer 10/10 5860 days 21%
Nikki Peterson 10/10 5884 days 21%
Sarah Farmer 10/10 5964 days 21%
pathfinder1 10/10 5969 days 21%
Kim 10/10 6119 days 12%
Lisa 7/10 6190 days 11%
Eleanor Adams 9/10 6207 days 12%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Hiking New Zealand experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.06% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 43 days. However the Hiking New Zealand experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Hiking New Zealand experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.00%
198 -4.02%
199 -4.04%
200 -4.06%
201 -4.08%
202 -4.10%
203 -4.12%

Balancing Adjustment

0.69% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

93%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.