Ranking Score Explained

Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Hippie Camper.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Hippie Camper

Valid Reviews

42 Valid Reviews

The Hippie Camper experience has a total of 48 reviews. There are 42 valid reviews that are included when calculating the ranking score and 6 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 42 valid reviews:

Rating Count Percentage
10/10 2
5%
9/10 2
5%
8/10 11
26%
7/10 4
10%
6/10 5
12%
5/10 6
14%
4/10 0
0%
3/10 2
5%
2/10 0
0%
1/10 10
24%

54.76% Average

The raw data average (mean) for all the Hippie Camper valid reviews is 54.76% and is based on 42 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

28 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 42 valid reviews, the experience has 28 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 28 face-to-face reviews:

Rating Count Percentage
10/10 1
4%
9/10 1
4%
8/10 9
32%
7/10 4
14%
6/10 5
18%
5/10 6
21%
4/10 0
0%
3/10 2
7%
2/10 0
0%
1/10 0
0%

66.07% Average

The raw data average (mean) for all the Hippie Camper face-to-face reviews is 66.07% and is based on 28 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

57.02%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Hayley 1/10 1728 days 75%
Kai Howard-Light 1/10 1880 days 66%
Nick 1/10 2002 days 63%
Alex 1/10 2063 days 61%
Alexandre Pichon 1/10 2640 days 46%
Robin 9/10 2839 days 100%
Bruno 10/10 3177 days 79%
Robyn Kesby 8/10 3218 days 74%
Helen Butcher 8/10 3310 days 68%
Finn and Melanie Lorbeer 3/10 3576 days 28%
Ramona Urwyler 1/10 3736 days 16%
Mackenzie Leary 1/10 3798 days 14%
Gloria Hanke 7/10 3899 days 28%
Guido Dust 7/10 3899 days 28%
Guillemette 5/10 3952 days 20%
Hippiecampers Scamers 1/10 3979 days 9%
Roy Driehuis 5/10 3981 days 19%
Erin 1/10 4040 days 8%
Ann Furlong 8/10 4279 days 5%
Trudy Ryan 8/10 4279 days 5%
Sara Omary 5/10 4295 days 3%
Gary and Jen 6/10 4302 days 3%
Christian 6/10 4357 days 0%
Lotte Uneken 8/10 4387 days 32%
Fam von Hattem 8/10 4387 days 32%
Chris Sylvia 5/10 4643 days 25%
Frank Claassen 6/10 4646 days 28%
Pierre Boulanger 8/10 4662 days 32%
Graham Swinyard 8/10 4673 days 32%
Heini 6/10 4678 days 28%
Luuk 9/10 4741 days 32%
Bastian_Heinz 10/10 4741 days 33%
Jensen Bresbenbeek 5/10 4742 days 25%
Nick Foster 3/10 4998 days 17%
John Mayer 5/10 5006 days 25%
Manu & Gabi 7/10 5021 days 30%
Alexander & Stephanie 8/10 5021 days 32%
Bruce & Bonnie Childs 8/10 5043 days 32%
Natalie & Simon King 7/10 5384 days 30%
chris800price 1/10 5501 days 12%
NatakeC 8/10 5749 days 32%
RosC 6/10 5750 days 28%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Hippie Camper experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-7.06% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 43 days. The Hippie Camper experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Hippie Camper experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.00%
198 -4.02%
199 -4.04%
200 -4.06%
201 -4.08%
202 -4.10%
203 -4.12%

Balancing Adjustment

22.03% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

69%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.