Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Smiths Farm Holiday Park

Valid Reviews

154 Valid Reviews

The Smiths Farm Holiday Park experience has a total of 155 reviews. There are 154 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 154 valid reviews:

Rating Count Percentage
10/10 113
73%
9/10 26
17%
8/10 13
8%
7/10 1
1%
6/10 0
0%
5/10 1
1%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

96.10% Average

The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 96.10% and is based on 154 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

29 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 154 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 29 face-to-face reviews:

Rating Count Percentage
10/10 13
45%
9/10 11
38%
8/10 5
17%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.76% Average

The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

98.03%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
EI 10/10 111 days 100%
Andi 10/10 111 days 100%
Hannah 8/10 111 days 98%
Joe 10/10 142 days 100%
Aragorn 10/10 295 days 96%
Thomas 10/10 385 days 92%
Pierre and Martine 10/10 385 days 92%
Mike Howe 10/10 385 days 92%
Sebastian 10/10 416 days 91%
Thomas & Annette 10/10 447 days 89%
Anna 10/10 508 days 86%
Zoe M 10/10 508 days 86%
Thomas Engelhardt 10/10 538 days 84%
RM 10/10 600 days 80%
Corinne 8/10 661 days 74%
ellie 10/10 661 days 76%
Brendan 10/10 691 days 73%
Steve 10/10 722 days 71%
Milly 10/10 750 days 68%
Sarah Woolley 10/10 750 days 68%
Imme 10/10 781 days 66%
Christian Wood 10/10 781 days 66%
Kevin McCall 10/10 812 days 63%
Ralph 10/10 1177 days 29%
Bex & Carl 10/10 1177 days 29%
Gem 10/10 1207 days 27%
Andrew 10/10 1391 days 16%
Kristine V 10/10 1421 days 14%
Barbora 10/10 1480 days 12%
Cloe 10/10 1664 days 7%
Kay 8/10 1725 days 5%
Isabella S 10/10 1756 days 5%
Elin Pranter 10/10 1786 days 5%
Zuzana and family 10/10 1817 days 5%
Just a guy 10/10 1817 days 5%
Liz Wade 8/10 1845 days 5%
Tom S 10/10 1877 days 5%
Erica 8/10 1877 days 5%
Dieter Giesen 10/10 1877 days 5%
Robert 10/10 1908 days 5%
Chris 10/10 1908 days 5%
Callum Mann 10/10 1969 days 5%
Martin Hansen 10/10 1969 days 5%
angelika19 10/10 1969 days 5%
Anonymous 10/10 2030 days 5%
Anonymous 10/10 2061 days 5%
Nia 9/10 2152 days 4%
Maeike 9/10 2183 days 4%
Maika Laura 10/10 2183 days 4%
Axel & Sabine 10/10 2183 days 4%
Michael 10/10 2211 days 4%
Simone Maccagnan 10/10 2242 days 4%
Beate 9/10 2242 days 4%
Jonas and Lottie 10/10 2273 days 4%
Anita 9/10 2273 days 4%
Lance 10/10 2303 days 4%
Julia Thompson 10/10 2303 days 4%
Brett See 10/10 2334 days 4%
Grizzly Girl 9/10 2334 days 4%
kael Matthews 9/10 2334 days 4%
Kimberly 10/10 2364 days 4%
Jenna webber 9/10 2364 days 4%
Karina 10/10 2548 days 4%
Alde 10/10 2548 days 4%
The Weathersons 9/10 2561 days 2%
Tina Elsdon 10/10 2606 days 3%
Joanna du Toit 9/10 2637 days 3%
Nel Warnaar 10/10 2643 days 3%
Nigel Chapman 10/10 2667 days 3%
Craig Cini 10/10 2732 days 3%
Daniel Unkel 10/10 2781 days 3%
Eric Adelman 10/10 2828 days 3%
Jo Clarke 8/10 2869 days 3%
Jason Morehouse 10/10 2912 days 3%
Alan Brown 5/10 2941 days 2%
Matthias Wohlgemuth 7/10 2955 days 3%
Leilani Lemusu-Read 10/10 2971 days 3%
Kathrin Weigl 10/10 2989 days 3%
Yachar Tajamady 10/10 3030 days 3%
Tina Brill 10/10 3063 days 3%
Robert Ciarrocchi 10/10 3131 days 2%
Courtney 10/10 3156 days 2%
Cullen Wiginton 10/10 3198 days 2%
Alan Honey 9/10 3228 days 2%
Shaun Burns 10/10 3236 days 2%
Etienne Boeziek 10/10 3240 days 2%
Julia Clark 9/10 3264 days 2%
Sandra Kruse 10/10 3266 days 2%
Victoria Lee 10/10 3346 days 2%
Max Brunner 10/10 3361 days 2%
Hanna from Germany 10/10 3373 days 2%
Sarah Gurney 10/10 3398 days 2%
Ron Web 10/10 3398 days 2%
Claudius How 10/10 3399 days 2%
Jayne Lewis 10/10 3399 days 2%
Jade Duncan 10/10 3417 days 2%
Steve Warren 10/10 3428 days 2%
Megan 10/10 3459 days 2%
Nicolas Justin 10/10 3634 days 1%
Julia 10/10 3643 days 1%
John Wray 10/10 3671 days 1%
Constantin D 10/10 3684 days 1%
Jonathan Arndt 10/10 3685 days 1%
Virpi Andersson 10/10 3702 days 1%
Dieter Schmees 9/10 3715 days 1%
Manuela 10/10 3730 days 1%
Dieter & Lydia Schmees 9/10 3733 days 1%
Bert Snel 10/10 3733 days 1%
oren schnabel 10/10 3733 days 1%
SUE COLEMAN 9/10 3733 days 1%
Astrid Egesten 9/10 3741 days 1%
Gianpiero Rodari 9/10 3763 days 1%
sahni 9/10 3948 days 1%
Jan Legein 10/10 3986 days 1%
Josefin Lind 9/10 3988 days 1%
Herman Holmgist 9/10 3988 days 1%
Leeann Newton 9/10 4035 days 0%
Andrew Young 10/10 4037 days 1%
GN100 9/10 4037 days 1%
Michael Turek 10/10 4068 days 1%
Linda Morey 10/10 4068 days 1%
Eric and Nienke 8/10 4099 days 1%
Julian Kemp 10/10 4129 days 0%
Steve Warren 10/10 4160 days 0%
PaulMacca 10/10 4252 days 0%
AoP 10/10 4374 days 0%
Penny Compton 10/10 4374 days 0%
Julian Roots 8/10 4374 days 0%
Helen and Ogi 10/10 4387 days 1%
Lis Bon 10/10 4402 days 1%
Pahlfamily 10/10 4433 days 1%
Joroen Borkert 9/10 4451 days 1%
Johannes OBerlin 10/10 4736 days 1%
Shavill 10/10 4739 days 1%
Michael Stoll 10/10 4749 days 1%
E Smudde 8/10 4752 days 1%
RhysWendy 10/10 4799 days 1%
Ken Jones 9/10 5080 days 1%
Steve Waterhouse 8/10 5090 days 1%
Jan Visser 8/10 5105 days 1%
Victoria Purver 10/10 5108 days 1%
Andrew Koster 9/10 5118 days 1%
Emma Edis-Bates 9/10 5121 days 1%
rhubarbsky 10/10 5195 days 1%
krisevelyn 9/10 5409 days 1%
Caitriona Doyle 10/10 5492 days 1%
Hanz 10/10 5494 days 1%
Linley Faulkner 10/10 5498 days 1%
EA Anders 10/10 5515 days 1%
Family van Hessem 8/10 5518 days 1%
Anna 10/10 5568 days 1%
Jessica Clarisse 10/10 5572 days 1%
Christine Suess 10/10 5572 days 1%
LindaV 8/10 5838 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-1.66% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 53 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Smiths Farm Holiday Park experience has been adjusted for 80 days. Adjustments are according to the following table.

Days Adjustment
77 -1.60%
78 -1.62%
79 -1.64%
80 -1.66%
81 -1.68%
82 -1.70%
83 -1.72%

Balancing Adjustment

0.31% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

97%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.