Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Smiths Farm Holiday Park

Valid Reviews

154 Valid Reviews

The Smiths Farm Holiday Park experience has a total of 155 reviews. There are 154 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 154 valid reviews:

Rating Count Percentage
10/10 113
73%
9/10 26
17%
8/10 13
8%
7/10 1
1%
6/10 0
0%
5/10 1
1%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

96.10% Average

The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 96.10% and is based on 154 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

29 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 154 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 29 face-to-face reviews:

Rating Count Percentage
10/10 13
45%
9/10 11
38%
8/10 5
17%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.76% Average

The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

98.04%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
EI 10/10 91 days 100%
Andi 10/10 91 days 100%
Hannah 8/10 91 days 98%
Joe 10/10 122 days 100%
Aragorn 10/10 275 days 96%
Thomas 10/10 365 days 93%
Pierre and Martine 10/10 365 days 93%
Mike Howe 10/10 365 days 93%
Sebastian 10/10 396 days 91%
Thomas & Annette 10/10 427 days 90%
Anna 10/10 488 days 87%
Zoe M 10/10 488 days 87%
Thomas Engelhardt 10/10 518 days 85%
RM 10/10 580 days 81%
Corinne 8/10 641 days 75%
ellie 10/10 641 days 77%
Brendan 10/10 671 days 75%
Steve 10/10 702 days 72%
Milly 10/10 730 days 70%
Sarah Woolley 10/10 730 days 70%
Imme 10/10 761 days 67%
Christian Wood 10/10 761 days 67%
Kevin McCall 10/10 792 days 65%
Ralph 10/10 1157 days 31%
Bex & Carl 10/10 1157 days 31%
Gem 10/10 1187 days 28%
Andrew 10/10 1371 days 17%
Kristine V 10/10 1401 days 15%
Barbora 10/10 1460 days 13%
Cloe 10/10 1644 days 7%
Kay 8/10 1705 days 6%
Isabella S 10/10 1736 days 5%
Elin Pranter 10/10 1766 days 5%
Zuzana and family 10/10 1797 days 5%
Just a guy 10/10 1797 days 5%
Liz Wade 8/10 1825 days 5%
Tom S 10/10 1857 days 5%
Erica 8/10 1857 days 5%
Dieter Giesen 10/10 1857 days 5%
Robert 10/10 1888 days 5%
Chris 10/10 1888 days 5%
Callum Mann 10/10 1949 days 5%
Martin Hansen 10/10 1949 days 5%
angelika19 10/10 1949 days 5%
Anonymous 10/10 2010 days 5%
Anonymous 10/10 2041 days 5%
Nia 9/10 2132 days 4%
Maeike 9/10 2163 days 4%
Maika Laura 10/10 2163 days 4%
Axel & Sabine 10/10 2163 days 4%
Michael 10/10 2191 days 4%
Simone Maccagnan 10/10 2222 days 4%
Beate 9/10 2222 days 4%
Jonas and Lottie 10/10 2253 days 4%
Anita 9/10 2253 days 4%
Lance 10/10 2283 days 4%
Julia Thompson 10/10 2283 days 4%
Brett See 10/10 2314 days 4%
Grizzly Girl 9/10 2314 days 4%
kael Matthews 9/10 2314 days 4%
Kimberly 10/10 2344 days 4%
Jenna webber 9/10 2344 days 4%
Karina 10/10 2528 days 4%
Alde 10/10 2528 days 4%
The Weathersons 9/10 2541 days 2%
Tina Elsdon 10/10 2586 days 4%
Joanna du Toit 9/10 2617 days 3%
Nel Warnaar 10/10 2623 days 3%
Nigel Chapman 10/10 2647 days 3%
Craig Cini 10/10 2712 days 3%
Daniel Unkel 10/10 2761 days 3%
Eric Adelman 10/10 2808 days 3%
Jo Clarke 8/10 2849 days 3%
Jason Morehouse 10/10 2892 days 3%
Alan Brown 5/10 2921 days 2%
Matthias Wohlgemuth 7/10 2935 days 3%
Leilani Lemusu-Read 10/10 2951 days 3%
Kathrin Weigl 10/10 2969 days 3%
Yachar Tajamady 10/10 3010 days 3%
Tina Brill 10/10 3043 days 3%
Robert Ciarrocchi 10/10 3111 days 2%
Courtney 10/10 3136 days 2%
Cullen Wiginton 10/10 3178 days 2%
Alan Honey 9/10 3208 days 2%
Shaun Burns 10/10 3216 days 2%
Etienne Boeziek 10/10 3220 days 2%
Julia Clark 9/10 3244 days 2%
Sandra Kruse 10/10 3246 days 2%
Victoria Lee 10/10 3326 days 2%
Max Brunner 10/10 3341 days 2%
Hanna from Germany 10/10 3353 days 2%
Sarah Gurney 10/10 3378 days 2%
Ron Web 10/10 3378 days 2%
Claudius How 10/10 3379 days 2%
Jayne Lewis 10/10 3379 days 2%
Jade Duncan 10/10 3397 days 2%
Steve Warren 10/10 3408 days 2%
Megan 10/10 3439 days 2%
Nicolas Justin 10/10 3614 days 1%
Julia 10/10 3623 days 1%
John Wray 10/10 3651 days 1%
Constantin D 10/10 3664 days 1%
Jonathan Arndt 10/10 3665 days 1%
Virpi Andersson 10/10 3682 days 1%
Dieter Schmees 9/10 3695 days 1%
Manuela 10/10 3710 days 1%
Dieter & Lydia Schmees 9/10 3713 days 1%
Bert Snel 10/10 3713 days 1%
oren schnabel 10/10 3713 days 1%
SUE COLEMAN 9/10 3713 days 1%
Astrid Egesten 9/10 3721 days 1%
Gianpiero Rodari 9/10 3743 days 1%
sahni 9/10 3928 days 1%
Jan Legein 10/10 3966 days 1%
Josefin Lind 9/10 3968 days 1%
Herman Holmgist 9/10 3968 days 1%
Leeann Newton 9/10 4015 days 0%
Andrew Young 10/10 4017 days 1%
GN100 9/10 4017 days 1%
Michael Turek 10/10 4048 days 1%
Linda Morey 10/10 4048 days 1%
Eric and Nienke 8/10 4079 days 1%
Julian Kemp 10/10 4109 days 1%
Steve Warren 10/10 4140 days 0%
PaulMacca 10/10 4232 days 0%
AoP 10/10 4354 days 0%
Penny Compton 10/10 4354 days 0%
Julian Roots 8/10 4354 days 0%
Helen and Ogi 10/10 4367 days 0%
Lis Bon 10/10 4382 days 1%
Pahlfamily 10/10 4413 days 1%
Joroen Borkert 9/10 4431 days 1%
Johannes OBerlin 10/10 4716 days 1%
Shavill 10/10 4719 days 1%
Michael Stoll 10/10 4729 days 1%
E Smudde 8/10 4732 days 1%
RhysWendy 10/10 4779 days 1%
Ken Jones 9/10 5060 days 1%
Steve Waterhouse 8/10 5070 days 1%
Jan Visser 8/10 5085 days 1%
Victoria Purver 10/10 5088 days 1%
Andrew Koster 9/10 5098 days 1%
Emma Edis-Bates 9/10 5101 days 1%
rhubarbsky 10/10 5175 days 1%
krisevelyn 9/10 5389 days 1%
Caitriona Doyle 10/10 5472 days 1%
Hanz 10/10 5474 days 1%
Linley Faulkner 10/10 5478 days 1%
EA Anders 10/10 5495 days 1%
Family van Hessem 8/10 5498 days 1%
Anna 10/10 5548 days 1%
Jessica Clarisse 10/10 5552 days 1%
Christine Suess 10/10 5552 days 1%
LindaV 8/10 5818 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-1.24% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 49 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Smiths Farm Holiday Park experience has been adjusted for 60 days. Adjustments are according to the following table.

Days Adjustment
57 -1.18%
58 -1.20%
59 -1.22%
60 -1.24%
61 -1.26%
62 -1.28%
63 -1.30%

Balancing Adjustment

0.27% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

97%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.