Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Cathedral Cove Sea Kayaking.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
118 Valid Reviews
The Cathedral Cove Sea Kayaking experience has a total of 118 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 118 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 63 |
|
53% |
| 9/10 | 34 |
|
29% |
| 8/10 | 13 |
|
11% |
| 7/10 | 7 |
|
6% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
1% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.71% Average
The raw data average (mean) for all the Cathedral Cove Sea Kayaking valid reviews is 92.71% and is based on 118 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
65 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 118 valid reviews, the experience has 65 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 65 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 18 |
|
28% |
| 9/10 | 28 |
|
43% |
| 8/10 | 12 |
|
18% |
| 7/10 | 7 |
|
11% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
88.77% Average
The raw data average (mean) for all the Cathedral Cove Sea Kayaking face-to-face reviews is 88.77% and is based on 65 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
92.86%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Robert Klub | 9/10 | 3676 days | 100% |
| Robin Lakner | 7/10 | 3682 days | 93% |
| Paula Bauer | 10/10 | 3692 days | 99% |
| Thomas Werner | 9/10 | 3712 days | 95% |
| Devan Sheppard | 10/10 | 4117 days | 37% |
| Jan Legein | 9/10 | 4372 days | 0% |
| Greg Fischer | 9/10 | 4452 days | 72% |
| Alice Berg | 10/10 | 4753 days | 73% |
| 1246km | 10/10 | 4819 days | 73% |
| rachelg | 9/10 | 4850 days | 72% |
| Jenben | 10/10 | 4880 days | 73% |
| Goosey74 | 9/10 | 5094 days | 72% |
| Stephan Wolter | 10/10 | 5139 days | 73% |
| Hans Oudenbroek | 9/10 | 5139 days | 72% |
| Paul Weidenfeld | 9/10 | 5141 days | 72% |
| Adam Critchley | 9/10 | 5151 days | 72% |
| MarkW | 9/10 | 5185 days | 72% |
| Rebeccaj | 10/10 | 5216 days | 73% |
| Steve & Maggie | 10/10 | 5217 days | 73% |
| Mark de Boer | 7/10 | 5236 days | 68% |
| Sonny955 | 10/10 | 5246 days | 73% |
| KatyK | 10/10 | 5246 days | 73% |
| jokatallen | 10/10 | 5246 days | 73% |
| lewylaw | 10/10 | 5246 days | 73% |
| chriswellie | 10/10 | 5246 days | 73% |
| Barry | 10/10 | 5307 days | 73% |
| Jennifer Holloway | 9/10 | 5465 days | 72% |
| Noah Stegmann | 9/10 | 5471 days | 72% |
| Kevin Wong | 8/10 | 5473 days | 72% |
| Boehmer | 9/10 | 5475 days | 72% |
| Marian | 9/10 | 5477 days | 72% |
| Michael Messuie | 9/10 | 5481 days | 72% |
| Dirk Van Den Berg | 8/10 | 5485 days | 72% |
| Faye Cox | 10/10 | 5489 days | 73% |
| winglen | 10/10 | 5491 days | 73% |
| Christiane | 10/10 | 5491 days | 73% |
| Janine Diehl | 8/10 | 5496 days | 72% |
| Jansen | 9/10 | 5506 days | 72% |
| Nadja | 9/10 | 5506 days | 72% |
| Hannah Watts | 8/10 | 5506 days | 72% |
| Jayne | 9/10 | 5506 days | 72% |
| Matthew | 9/10 | 5507 days | 72% |
| Trevor Gibbins | 9/10 | 5507 days | 72% |
| Joanne Byrne | 9/10 | 5508 days | 72% |
| David | 9/10 | 5509 days | 72% |
| Henrik Petersen | 9/10 | 5512 days | 72% |
| Claire Bulmer | 8/10 | 5514 days | 72% |
| DNP504 | 10/10 | 5581 days | 73% |
| Laura_Gill | 10/10 | 5581 days | 73% |
| alku83 | 10/10 | 5611 days | 73% |
| Shar | 10/10 | 5642 days | 73% |
| David | 10/10 | 5789 days | 73% |
| Peter Schmidt | 8/10 | 5856 days | 72% |
| Brian Elmes | 9/10 | 5879 days | 72% |
| julia depis | 10/10 | 5884 days | 73% |
| travelingnz | 5/10 | 5884 days | 55% |
| Dmitry Piven | 10/10 | 5915 days | 73% |
| victoriaophield | 10/10 | 5915 days | 73% |
| Kerstin | 10/10 | 5915 days | 73% |
| Rose | 10/10 | 5915 days | 73% |
| yaz | 10/10 | 5915 days | 73% |
| ingeh | 10/10 | 5946 days | 73% |
| Hanne Wichmann | 10/10 | 5950 days | 73% |
| Lesley Nixon | 7/10 | 5956 days | 68% |
| Roeder Grit | 9/10 | 5957 days | 72% |
| Helen Edwards-Davis | 10/10 | 5976 days | 73% |
| rincoln | 10/10 | 5976 days | 73% |
| hilary hale | 9/10 | 6007 days | 72% |
| Eilahtan4 | 10/10 | 6007 days | 73% |
| Jeffrey C | 10/10 | 6129 days | 73% |
| T C | 10/10 | 6129 days | 73% |
| Taryn, Charlotte & Steve | 10/10 | 6129 days | 73% |
| Neal | 10/10 | 6194 days | 73% |
| mariea | 10/10 | 6202 days | 73% |
| DerrynL | 10/10 | 6210 days | 73% |
| Kate | 7/10 | 6214 days | 68% |
| Elizabeth | 9/10 | 6214 days | 72% |
| Ian Rogers | 10/10 | 6216 days | 73% |
| watchers_nz | 10/10 | 6221 days | 73% |
| Kim | 10/10 | 6221 days | 73% |
| Rob_and_Iris | 10/10 | 6221 days | 73% |
| Chris | 10/10 | 6225 days | 73% |
| Carmel | 8/10 | 6231 days | 72% |
| Laura Muser | 10/10 | 6249 days | 73% |
| Kat | 10/10 | 6249 days | 73% |
| Lauren_D | 9/10 | 6249 days | 72% |
| Dave Brooks | 9/10 | 6261 days | 72% |
| Wilbur | 10/10 | 6269 days | 73% |
| Freddy | 10/10 | 6275 days | 73% |
| Nick & Jess | 10/10 | 6278 days | 73% |
| Ray | 10/10 | 6280 days | 73% |
| Craig Wright | 10/10 | 6280 days | 73% |
| sarank | 10/10 | 6294 days | 73% |
| Spyfox | 10/10 | 6297 days | 73% |
| Paula | 10/10 | 6349 days | 73% |
| maria d | 10/10 | 6433 days | 73% |
| Daniala | 8/10 | 6458 days | 72% |
| Meike Biel | 8/10 | 6540 days | 72% |
| Julie | 8/10 | 6599 days | 72% |
| Emma & Rob | 7/10 | 6603 days | 68% |
| Matt Walker | 9/10 | 6604 days | 72% |
| melissa1 | 10/10 | 6613 days | 73% |
| purplekat99 | 10/10 | 6646 days | 73% |
| Sabine | 10/10 | 6902 days | 73% |
| Elaine | 10/10 | 6911 days | 73% |
| Gwen | 8/10 | 6914 days | 72% |
| Johnny | 8/10 | 6918 days | 72% |
| SueLinsk | 9/10 | 6920 days | 72% |
| James | 8/10 | 6920 days | 72% |
| AnnaOwen | 9/10 | 6945 days | 72% |
| Andrew | 7/10 | 6946 days | 68% |
| Katherine | 10/10 | 6946 days | 73% |
| JonathanBayle | 10/10 | 6946 days | 73% |
| Reggie | 7/10 | 6956 days | 68% |
| Moritz | 10/10 | 6987 days | 73% |
| Klaus | 9/10 | 6987 days | 72% |
| Sarah | 10/10 | 6988 days | 73% |
| Michael | 9/10 | 6988 days | 72% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Cathedral Cove Sea Kayaking experience has plenty of reviews and does not meet the criteria for any adjustment.
-4.01% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 57 days. However the Cathedral Cove Sea Kayaking experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Cathedral Cove Sea Kayaking experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.95% |
| 198 | -3.97% |
| 199 | -3.99% |
| 200 | -4.01% |
| 201 | -4.03% |
| 202 | -4.05% |
| 203 | -4.07% |
| … | … |
1.16% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
90%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.