G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Whiti Farm Park.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

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Cymen Crick's avatar

Cymen Crick

Rankers Owner

Whiti Farm Park

Valid Reviews

29 Valid Reviews

The Whiti Farm Park experience has a total of 29 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Within these 29 valid reviews, the experience has 2 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 29 valid reviews:

Rating Count Percentage
10/10 26
90%
9/10 2
7%
8/10 1
3%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

98.62% Average

The raw data average (mean) for all the Whiti Farm Park valid reviews is 98.62% and is based on 29 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Weighted Average

98.72%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Melissa Fever 10/10 2937 days 100%
Alex Plank 10/10 2968 days 98%
juki_ramones 9/10 3090 days 88%
snowflake2407 10/10 3090 days 89%
Adriana Stapait 10/10 3396 days 67%
Rodrigo Segovia 10/10 3396 days 67%
Beth Stonier 10/10 3488 days 60%
Danny Khoudary 10/10 3548 days 55%
Maria Chow 10/10 3579 days 53%
Nicol 10/10 3669 days 26%
kathy smith 10/10 4006 days 22%
Mir Gle 10/10 4034 days 20%
Suzanne Hails 10/10 4065 days 18%
Andrea81 10/10 4187 days 9%
maggie 10/10 4310 days 0%
Pia Araneta 10/10 4430 days 32%
Schel 10/10 4430 days 32%
KiwiScots 10/10 5253 days 32%
BigSis 9/10 5314 days 32%
KieranE 8/10 5406 days 17%
Elodie LE CORNU 10/10 5648 days 32%
margaret13 10/10 5839 days 32%
Jo Archer 10/10 5851 days 32%
Greg Crozier 10/10 5852 days 32%
friskie40 10/10 5852 days 32%
Kristin Kiernan 10/10 5854 days 32%
xp67 10/10 5903 days 32%
Karen Donald 10/10 5952 days 32%
Pauline Pollock 10/10 6013 days 32%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Whiti Farm Park experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.15% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 53 days. However the Whiti Farm Park experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Whiti Farm Park experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.09%
198 -4.11%
199 -4.13%
200 -4.15%
201 -4.17%
202 -4.19%
203 -4.21%

Balancing Adjustment

0.48% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

95%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.