Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Canterbury Museum.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Canterbury Museum
Valid Reviews
66 Valid Reviews
The Canterbury Museum experience has a total of 66 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 66 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 20 |
|
30% |
| 9/10 | 19 |
|
29% |
| 8/10 | 13 |
|
20% |
| 7/10 | 11 |
|
17% |
| 6/10 | 2 |
|
3% |
| 5/10 | 1 |
|
2% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
86.21% Average
The raw data average (mean) for all the Canterbury Museum valid reviews is 86.21% and is based on 66 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
56 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 66 valid reviews, the experience has 56 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 56 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 15 |
|
27% |
| 9/10 | 15 |
|
27% |
| 8/10 | 13 |
|
23% |
| 7/10 | 10 |
|
18% |
| 6/10 | 2 |
|
4% |
| 5/10 | 1 |
|
2% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
85.00% Average
The raw data average (mean) for all the Canterbury Museum face-to-face reviews is 85.00% and is based on 56 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
85.93%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Susanne | 9/10 | 3319 days | 100% |
| Zak Jan | 7/10 | 3358 days | 90% |
| Tereza Nemeckova | 10/10 | 3367 days | 96% |
| Anna | 9/10 | 3373 days | 95% |
| Anna Urbanova | 8/10 | 3405 days | 91% |
| Melle Eleinga | 8/10 | 3530 days | 79% |
| Camilla Geert | 7/10 | 3614 days | 68% |
| Madelaine Sirch | 9/10 | 3615 days | 72% |
| Lisa Fenzl | 6/10 | 3622 days | 62% |
| Lionel Seramis | 9/10 | 3640 days | 70% |
| Anna Guttle | 8/10 | 3676 days | 65% |
| Tarillon Family | 9/10 | 3990 days | 36% |
| Kilian Vos | 7/10 | 4075 days | 26% |
| Ara Moore-Tuwhangai | 10/10 | 4273 days | 10% |
| angela neilsen | 10/10 | 4273 days | 10% |
| Manuela | 9/10 | 4334 days | 4% |
| Siobhan Mee | 10/10 | 4364 days | 1% |
| Fenna Newmann | 8/10 | 4372 days | 0% |
| Mara K | 9/10 | 4393 days | 48% |
| Julien de la lande | 8/10 | 4406 days | 47% |
| Aude Moulin | 10/10 | 4406 days | 48% |
| Claire Lieval | 10/10 | 4412 days | 48% |
| Pia Pitkala | 9/10 | 4719 days | 48% |
| Kevin Tranter | 9/10 | 4737 days | 48% |
| Peter Simpson | 10/10 | 4758 days | 48% |
| Mathieu Brias | 8/10 | 4776 days | 47% |
| Eric and Jen Popma | 10/10 | 4830 days | 48% |
| TheClan | 10/10 | 4911 days | 48% |
| Matthias Angela | 7/10 | 5089 days | 45% |
| Signe Kaspersen | 10/10 | 5089 days | 48% |
| Jaap & Susanne | 9/10 | 5104 days | 48% |
| Rene Jakel | 9/10 | 5457 days | 48% |
| Elise van Haastert | 9/10 | 5460 days | 48% |
| Stevenson | 10/10 | 5482 days | 48% |
| Friedli Manuela | 10/10 | 5484 days | 48% |
| Rosey834 | 10/10 | 5520 days | 48% |
| Janny en Bert | 8/10 | 5816 days | 47% |
| johnandgin | 10/10 | 5826 days | 48% |
| Tanya Fitzgibbon | 5/10 | 5827 days | 37% |
| Dutertre Annaboue | 7/10 | 5827 days | 45% |
| Jules | 7/10 | 5851 days | 45% |
| Rob | 9/10 | 5852 days | 48% |
| Frances Hay | 8/10 | 5853 days | 47% |
| Suzanne | 9/10 | 5977 days | 48% |
| bertel | 10/10 | 6043 days | 48% |
| DustyLaptop | 9/10 | 6099 days | 48% |
| TillE412 | 10/10 | 6144 days | 48% |
| geoffelizabeth | 9/10 | 6160 days | 48% |
| MarkP | 8/10 | 6160 days | 47% |
| Visken | 10/10 | 6204 days | 48% |
| David_H | 8/10 | 6219 days | 47% |
| Temo | 7/10 | 6409 days | 45% |
| Georgina Mulligan | 7/10 | 6480 days | 45% |
| Sandra Verbaarschot | 9/10 | 6540 days | 48% |
| Yayami Kimura | 7/10 | 6543 days | 45% |
| Ray | 10/10 | 6546 days | 48% |
| Eon Alers | 7/10 | 6550 days | 45% |
| Orla Hansen | 10/10 | 6552 days | 48% |
| Paul McDonell | 8/10 | 6552 days | 47% |
| Jurgen Westphal | 8/10 | 6560 days | 47% |
| Roger & Margaret | 9/10 | 6561 days | 48% |
| Matthieu Gernez | 6/10 | 6561 days | 41% |
| Withkin | 10/10 | 6561 days | 48% |
| Wayne Best | 8/10 | 6596 days | 47% |
| Gabriel Faber | 9/10 | 6635 days | 48% |
| Renee | 7/10 | 6900 days | 45% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Canterbury Museum experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-4.15% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 51 days. However the Canterbury Museum experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Canterbury Museum experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -4.09% |
| 198 | -4.11% |
| 199 | -4.13% |
| 200 | -4.15% |
| 201 | -4.18% |
| 202 | -4.20% |
| 203 | -4.22% |
| … | … |
Balancing Adjustment
2.54% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
84%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.