Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Tui Campers.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Tui Campers
Valid Reviews
170 Valid Reviews
The Tui Campers experience has a total of 177 reviews. There are 170 valid reviews that are included when calculating the ranking score and 7 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 170 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 44 |
|
26% |
| 9/10 | 11 |
|
6% |
| 8/10 | 29 |
|
17% |
| 7/10 | 14 |
|
8% |
| 6/10 | 6 |
|
4% |
| 5/10 | 6 |
|
4% |
| 4/10 | 3 |
|
2% |
| 3/10 | 4 |
|
2% |
| 2/10 | 9 |
|
5% |
| 1/10 | 44 |
|
26% |
60.06% Average
The raw data average (mean) for all the Tui Campers valid reviews is 60.06% and is based on 170 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
46 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 170 valid reviews, the experience has 46 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 46 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 3 |
|
7% |
| 9/10 | 4 |
|
9% |
| 8/10 | 17 |
|
37% |
| 7/10 | 11 |
|
24% |
| 6/10 | 2 |
|
4% |
| 5/10 | 4 |
|
9% |
| 4/10 | 3 |
|
7% |
| 3/10 | 1 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
2% |
71.09% Average
The raw data average (mean) for all the Tui Campers face-to-face reviews is 71.09% and is based on 46 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
77.02%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| DKP | 3/10 | 245 days | 58% |
| Julia D | 1/10 | 306 days | 42% |
| Drew | 2/10 | 337 days | 47% |
| Thomas | 10/10 | 397 days | 100% |
| Christian | 1/10 | 397 days | 41% |
| Jay shroff | 1/10 | 458 days | 39% |
| Math | 1/10 | 519 days | 38% |
| Barb Hawthorn | 1/10 | 581 days | 36% |
| Margaret Tallentire | 10/10 | 672 days | 82% |
| Michael | 10/10 | 672 days | 82% |
| Xavier | 10/10 | 672 days | 82% |
| Sue | 10/10 | 672 days | 82% |
| Sandy | 10/10 | 672 days | 82% |
| Jazz | 10/10 | 672 days | 82% |
| Damian Devine | 9/10 | 672 days | 81% |
| Lucy | 10/10 | 672 days | 82% |
| Coulet julien | 1/10 | 703 days | 32% |
| Syméon | 10/10 | 703 days | 79% |
| Olivia | 10/10 | 703 days | 79% |
| Moya | 10/10 | 703 days | 79% |
| MMM | 10/10 | 703 days | 79% |
| Sheri Barfoot | 10/10 | 703 days | 79% |
| Jane Haynes | 1/10 | 703 days | 32% |
| Logan | 6/10 | 703 days | 68% |
| Sonya | 10/10 | 703 days | 79% |
| Paul Ross | 2/10 | 731 days | 35% |
| Inga Gustavsson | 10/10 | 731 days | 76% |
| Jean Reverdy | 1/10 | 731 days | 31% |
| Nicky | 2/10 | 731 days | 35% |
| Heta | 10/10 | 731 days | 76% |
| LT | 10/10 | 762 days | 73% |
| KP321 | 3/10 | 793 days | 38% |
| Aislinn | 7/10 | 1007 days | 44% |
| Aimee | 10/10 | 1127 days | 36% |
| Soraya Jane Butterworth | 10/10 | 1311 days | 22% |
| Jo Fitch | 1/10 | 1372 days | 7% |
| Maryanne Greenwell | 8/10 | 1460 days | 13% |
| Denis | 9/10 | 1553 days | 10% |
| Belinda | 10/10 | 1584 days | 9% |
| Robert SMITH | 10/10 | 1644 days | 7% |
| John | 10/10 | 1645 days | 7% |
| Martin Thompson | 10/10 | 1676 days | 7% |
| Bill Silvio | 10/10 | 1676 days | 7% |
| Millie and Andy | 10/10 | 1737 days | 6% |
| Jim Blaser | 9/10 | 1797 days | 5% |
| Joaquim Pla | 1/10 | 1827 days | 2% |
| Man Ho CHAN | 9/10 | 1857 days | 5% |
| Melissa Cochran | 10/10 | 1857 days | 5% |
| Wong | 1/10 | 1858 days | 2% |
| Erika | 1/10 | 1858 days | 2% |
| Micah VELILLA | 10/10 | 1888 days | 5% |
| Guillaume Babut | 10/10 | 1889 days | 5% |
| Esa Mäkinen | 10/10 | 1889 days | 5% |
| Henry | 10/10 | 1918 days | 5% |
| Natasha | 8/10 | 1919 days | 5% |
| Sally Orr | 8/10 | 1949 days | 5% |
| Raphaël | 1/10 | 2103 days | 2% |
| Alex | 1/10 | 2103 days | 2% |
| Laura | 10/10 | 2103 days | 5% |
| Matt Weeks | 10/10 | 2133 days | 5% |
| Robert Rickards | 3/10 | 2150 days | 2% |
| Erik | 1/10 | 2164 days | 2% |
| Chris | 1/10 | 2222 days | 2% |
| Sara | 1/10 | 2223 days | 2% |
| KSutton | 1/10 | 2223 days | 2% |
| Vincent | 2/10 | 2223 days | 2% |
| Ben Hunt | 2/10 | 2223 days | 2% |
| Andrew | 1/10 | 2254 days | 2% |
| Mahiya Norton | 1/10 | 2284 days | 2% |
| Gerry and Carole | 9/10 | 2284 days | 4% |
| Jessie Creedmore | 1/10 | 2284 days | 2% |
| Alistair Burns | 10/10 | 2284 days | 4% |
| Janjira Ben | 10/10 | 2314 days | 4% |
| Martha Pearson | 8/10 | 2344 days | 4% |
| Emma Nicholson | 1/10 | 2345 days | 2% |
| Nathan | 10/10 | 2407 days | 4% |
| Eoghan | 10/10 | 2407 days | 4% |
| Kirra eldridge | 8/10 | 2468 days | 4% |
| McBride | 1/10 | 2498 days | 2% |
| Sara | 1/10 | 2498 days | 2% |
| Roy & Ang | 9/10 | 2529 days | 4% |
| Sierra | 1/10 | 2557 days | 1% |
| Denis | 9/10 | 2557 days | 4% |
| Dorota Swolkien | 1/10 | 2587 days | 1% |
| Mel R | 6/10 | 2587 days | 3% |
| hazel | 1/10 | 2588 days | 1% |
| Christian Haanschoten | 1/10 | 2588 days | 1% |
| Alessandro Marengo | 8/10 | 2618 days | 4% |
| liang liang | 1/10 | 2618 days | 1% |
| Carlos Urbina Ortega | 1/10 | 2648 days | 1% |
| Linnea Sahlberg | 7/10 | 2663 days | 3% |
| Augustin Friedel | 1/10 | 2679 days | 1% |
| Juan Augusto Dosba | 1/10 | 2679 days | 1% |
| K vd Sanden | 8/10 | 2679 days | 3% |
| Tracey Manning | 10/10 | 2709 days | 3% |
| Will Forester | 1/10 | 2740 days | 1% |
| Kristijan Jean Radikovič | 3/10 | 2921 days | 2% |
| Julieta Perez | 1/10 | 2921 days | 1% |
| Louis Helbig | 1/10 | 2921 days | 1% |
| Cat1 | 10/10 | 2952 days | 3% |
| Jerry McD | 1/10 | 2952 days | 1% |
| Ioldel | 1/10 | 2952 days | 1% |
| Lennie01 | 1/10 | 2952 days | 1% |
| sofia mavridou | 2/10 | 2952 days | 1% |
| Alex Murray | 7/10 | 3009 days | 2% |
| Deb Goddard | 8/10 | 3013 days | 3% |
| Andy Howard | 8/10 | 3025 days | 2% |
| robert dietz | 7/10 | 3044 days | 3% |
| Michelle Vallance | 5/10 | 3074 days | 2% |
| Isabel | 8/10 | 3226 days | 2% |
| Lawrence Levine | 2/10 | 3227 days | 1% |
| Erich Macho | 5/10 | 3227 days | 2% |
| David Mottershead | 10/10 | 3287 days | 2% |
| sven banton | 8/10 | 3318 days | 2% |
| Elliot Evers | 8/10 | 3318 days | 2% |
| PBR HC | 8/10 | 3319 days | 2% |
| Tamsin Banks | 7/10 | 3355 days | 2% |
| B Lehmann | 2/10 | 3502 days | 1% |
| olivier heilles | 2/10 | 3503 days | 1% |
| Isabelle | 7/10 | 3671 days | 1% |
| Tomas Shairi | 10/10 | 3986 days | 1% |
| Charlotte Casey | 9/10 | 3986 days | 1% |
| Greg Gorzelak | 1/10 | 4018 days | 0% |
| John Stranack | 1/10 | 4080 days | 0% |
| horace hungry | 6/10 | 4294 days | 0% |
| Mark Faulk | 8/10 | 4324 days | 0% |
| Dijkshourn | 8/10 | 4451 days | 1% |
| ozelmer | 6/10 | 4659 days | 1% |
| Gillian Rowe | 8/10 | 4730 days | 1% |
| Cindy & Glen Kerunsky | 10/10 | 4736 days | 1% |
| Steve | 8/10 | 4825 days | 1% |
| Alan Turnbull | 7/10 | 5076 days | 1% |
| Chris Ashton | 8/10 | 5080 days | 1% |
| Dave and Emma | 8/10 | 5102 days | 1% |
| peteripeter | 10/10 | 5329 days | 1% |
| Chris | 7/10 | 5364 days | 1% |
| Sabine | 7/10 | 5364 days | 1% |
| locofeo | 1/10 | 5390 days | 0% |
| krisevelyn | 6/10 | 5390 days | 1% |
| Brian Bishop | 8/10 | 5437 days | 1% |
| Graeme + Jane Ryan | 9/10 | 5441 days | 1% |
| Mark Ashton | 4/10 | 5457 days | 0% |
| Robertson | 1/10 | 5461 days | 0% |
| Ferth | 8/10 | 5465 days | 1% |
| Marcel Baessle | 4/10 | 5465 days | 0% |
| Peter Riches | 7/10 | 5471 days | 1% |
| John Sargent | 5/10 | 5477 days | 1% |
| Anne Heriot | 5/10 | 5491 days | 1% |
| Mitchell Mapletree | 9/10 | 5495 days | 1% |
| Vu Thi Lan | 5/10 | 5496 days | 1% |
| Claudia | 7/10 | 5564 days | 1% |
| David_Gaiz | 10/10 | 5571 days | 1% |
| PeterK1 | 6/10 | 5769 days | 1% |
| AndySwitzerland | 5/10 | 5769 days | 1% |
| Richard Komzik | 8/10 | 5791 days | 1% |
| Maria | 7/10 | 5808 days | 1% |
| Carmel | 8/10 | 5825 days | 1% |
| ajharris | 1/10 | 5863 days | 0% |
| Jan | 8/10 | 6033 days | 1% |
| hans1847 | 1/10 | 6162 days | 0% |
| Thompson | 7/10 | 6185 days | 1% |
| Charles Price | 8/10 | 6189 days | 1% |
| Stefanie | 9/10 | 6198 days | 1% |
| Chris Gedda | 8/10 | 6259 days | 1% |
| Paul Cowie | 8/10 | 6260 days | 1% |
| Lara Gema Conde | 4/10 | 6277 days | 0% |
| Ian | 7/10 | 6539 days | 1% |
| Rogier | 8/10 | 6551 days | 1% |
| Marten | 8/10 | 6563 days | 1% |
| Dagmar | 10/10 | 6563 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Tui Campers experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-2.67% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 50 days. The Tui Campers experience has 1 recent ranking. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Tui Campers experience has been adjusted for 2 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 0 | -0.00% |
| 1 | -0.02% |
| 2 | -0.04% |
| 3 | -0.06% |
| 4 | -0.08% |
| 5 | -0.10% |
| … | … |
Balancing Adjustment
4.91% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Onboarding Rating
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
Final Ranking Score
74%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.