Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Tui Campers.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Tui Campers
Valid Reviews
173 Valid Reviews
The Tui Campers experience has a total of 180 reviews. There are 173 valid reviews that are included when calculating the ranking score and 7 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 173 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 45 |
|
26% |
| 9/10 | 11 |
|
6% |
| 8/10 | 29 |
|
17% |
| 7/10 | 14 |
|
8% |
| 6/10 | 6 |
|
3% |
| 5/10 | 6 |
|
3% |
| 4/10 | 4 |
|
2% |
| 3/10 | 4 |
|
2% |
| 2/10 | 9 |
|
5% |
| 1/10 | 45 |
|
26% |
59.88% Average
The raw data average (mean) for all the Tui Campers valid reviews is 59.88% and is based on 173 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
46 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 173 valid reviews, the experience has 46 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 46 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 3 |
|
7% |
| 9/10 | 4 |
|
9% |
| 8/10 | 17 |
|
37% |
| 7/10 | 11 |
|
24% |
| 6/10 | 2 |
|
4% |
| 5/10 | 4 |
|
9% |
| 4/10 | 3 |
|
7% |
| 3/10 | 1 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
2% |
71.09% Average
The raw data average (mean) for all the Tui Campers face-to-face reviews is 71.09% and is based on 46 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
75.66%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| A&T on the Road | 10/10 | 33 days | 100% |
| Jodi | 4/10 | 64 days | 65% |
| Roger | 1/10 | 95 days | 40% |
| DKP | 3/10 | 278 days | 52% |
| Julia D | 1/10 | 339 days | 38% |
| Drew | 2/10 | 370 days | 42% |
| Thomas | 10/10 | 430 days | 90% |
| Christian | 1/10 | 430 days | 36% |
| Jay shroff | 1/10 | 491 days | 35% |
| Math | 1/10 | 552 days | 34% |
| Barb Hawthorn | 1/10 | 614 days | 32% |
| Margaret Tallentire | 10/10 | 705 days | 72% |
| Michael | 10/10 | 705 days | 72% |
| Xavier | 10/10 | 705 days | 72% |
| Sue | 10/10 | 705 days | 72% |
| Sandy | 10/10 | 705 days | 72% |
| Jazz | 10/10 | 705 days | 72% |
| Damian Devine | 9/10 | 705 days | 71% |
| Lucy | 10/10 | 705 days | 72% |
| Coulet julien | 1/10 | 736 days | 28% |
| Syméon | 10/10 | 736 days | 69% |
| Olivia | 10/10 | 736 days | 69% |
| Moya | 10/10 | 736 days | 69% |
| MMM | 10/10 | 736 days | 69% |
| Sheri Barfoot | 10/10 | 736 days | 69% |
| Jane Haynes | 1/10 | 736 days | 28% |
| Logan | 6/10 | 736 days | 60% |
| Sonya | 10/10 | 736 days | 69% |
| Paul Ross | 2/10 | 764 days | 30% |
| Inga Gustavsson | 10/10 | 764 days | 67% |
| Jean Reverdy | 1/10 | 764 days | 27% |
| Nicky | 2/10 | 764 days | 30% |
| Heta | 10/10 | 764 days | 67% |
| LT | 10/10 | 795 days | 64% |
| KP321 | 3/10 | 826 days | 33% |
| Aislinn | 7/10 | 1040 days | 37% |
| Aimee | 10/10 | 1160 days | 30% |
| Soraya Jane Butterworth | 10/10 | 1344 days | 18% |
| Jo Fitch | 1/10 | 1405 days | 6% |
| Maryanne Greenwell | 8/10 | 1494 days | 11% |
| Denis | 9/10 | 1586 days | 8% |
| Belinda | 10/10 | 1617 days | 7% |
| Robert SMITH | 10/10 | 1678 days | 6% |
| John | 10/10 | 1678 days | 6% |
| Martin Thompson | 10/10 | 1709 days | 6% |
| Bill Silvio | 10/10 | 1709 days | 6% |
| Millie and Andy | 10/10 | 1770 days | 5% |
| Jim Blaser | 9/10 | 1831 days | 5% |
| Joaquim Pla | 1/10 | 1860 days | 2% |
| Man Ho CHAN | 9/10 | 1891 days | 5% |
| Melissa Cochran | 10/10 | 1891 days | 5% |
| Wong | 1/10 | 1891 days | 2% |
| Erika | 1/10 | 1891 days | 2% |
| Micah VELILLA | 10/10 | 1922 days | 5% |
| Guillaume Babut | 10/10 | 1922 days | 5% |
| Esa Mäkinen | 10/10 | 1922 days | 5% |
| Henry | 10/10 | 1952 days | 5% |
| Natasha | 8/10 | 1952 days | 5% |
| Sally Orr | 8/10 | 1983 days | 5% |
| Raphaël | 1/10 | 2136 days | 2% |
| Alex | 1/10 | 2136 days | 2% |
| Laura | 10/10 | 2136 days | 4% |
| Matt Weeks | 10/10 | 2166 days | 4% |
| Robert Rickards | 3/10 | 2183 days | 1% |
| Erik | 1/10 | 2197 days | 2% |
| Chris | 1/10 | 2256 days | 2% |
| Sara | 1/10 | 2256 days | 2% |
| KSutton | 1/10 | 2256 days | 2% |
| Vincent | 2/10 | 2256 days | 2% |
| Ben Hunt | 2/10 | 2256 days | 2% |
| Andrew | 1/10 | 2287 days | 2% |
| Mahiya Norton | 1/10 | 2317 days | 2% |
| Gerry and Carole | 9/10 | 2317 days | 4% |
| Jessie Creedmore | 1/10 | 2317 days | 2% |
| Alistair Burns | 10/10 | 2317 days | 4% |
| Janjira Ben | 10/10 | 2348 days | 4% |
| Martha Pearson | 8/10 | 2378 days | 4% |
| Emma Nicholson | 1/10 | 2378 days | 2% |
| Nathan | 10/10 | 2440 days | 4% |
| Eoghan | 10/10 | 2440 days | 4% |
| Kirra eldridge | 8/10 | 2501 days | 4% |
| McBride | 1/10 | 2531 days | 1% |
| Sara | 1/10 | 2531 days | 1% |
| Roy & Ang | 9/10 | 2562 days | 3% |
| Sierra | 1/10 | 2590 days | 1% |
| Denis | 9/10 | 2590 days | 3% |
| Dorota Swolkien | 1/10 | 2621 days | 1% |
| Mel R | 6/10 | 2621 days | 3% |
| hazel | 1/10 | 2621 days | 1% |
| Christian Haanschoten | 1/10 | 2621 days | 1% |
| Alessandro Marengo | 8/10 | 2652 days | 3% |
| liang liang | 1/10 | 2652 days | 1% |
| Carlos Urbina Ortega | 1/10 | 2682 days | 1% |
| Linnea Sahlberg | 7/10 | 2696 days | 2% |
| Augustin Friedel | 1/10 | 2713 days | 1% |
| Juan Augusto Dosba | 1/10 | 2713 days | 1% |
| K vd Sanden | 8/10 | 2713 days | 3% |
| Tracey Manning | 10/10 | 2743 days | 3% |
| Will Forester | 1/10 | 2774 days | 1% |
| Kristijan Jean Radikovič | 3/10 | 2955 days | 1% |
| Julieta Perez | 1/10 | 2955 days | 1% |
| Louis Helbig | 1/10 | 2955 days | 1% |
| Cat1 | 10/10 | 2986 days | 3% |
| Jerry McD | 1/10 | 2986 days | 1% |
| Ioldel | 1/10 | 2986 days | 1% |
| Lennie01 | 1/10 | 2986 days | 1% |
| sofia mavridou | 2/10 | 2986 days | 1% |
| Alex Murray | 7/10 | 3042 days | 2% |
| Deb Goddard | 8/10 | 3047 days | 3% |
| Andy Howard | 8/10 | 3058 days | 2% |
| robert dietz | 7/10 | 3078 days | 2% |
| Michelle Vallance | 5/10 | 3108 days | 2% |
| Isabel | 8/10 | 3259 days | 2% |
| Lawrence Levine | 2/10 | 3261 days | 1% |
| Erich Macho | 5/10 | 3261 days | 2% |
| David Mottershead | 10/10 | 3321 days | 2% |
| sven banton | 8/10 | 3352 days | 2% |
| Elliot Evers | 8/10 | 3352 days | 2% |
| PBR HC | 8/10 | 3352 days | 2% |
| Tamsin Banks | 7/10 | 3388 days | 2% |
| B Lehmann | 2/10 | 3536 days | 1% |
| olivier heilles | 2/10 | 3536 days | 1% |
| Isabelle | 7/10 | 3704 days | 1% |
| Tomas Shairi | 10/10 | 4019 days | 1% |
| Charlotte Casey | 9/10 | 4019 days | 1% |
| Greg Gorzelak | 1/10 | 4051 days | 0% |
| John Stranack | 1/10 | 4113 days | 0% |
| horace hungry | 6/10 | 4327 days | 0% |
| Mark Faulk | 8/10 | 4357 days | 0% |
| Dijkshourn | 8/10 | 4484 days | 1% |
| ozelmer | 6/10 | 4692 days | 1% |
| Gillian Rowe | 8/10 | 4763 days | 1% |
| Cindy & Glen Kerunsky | 10/10 | 4769 days | 1% |
| Steve | 8/10 | 4858 days | 1% |
| Alan Turnbull | 7/10 | 5109 days | 1% |
| Chris Ashton | 8/10 | 5113 days | 1% |
| Dave and Emma | 8/10 | 5135 days | 1% |
| peteripeter | 10/10 | 5362 days | 1% |
| Chris | 7/10 | 5397 days | 1% |
| Sabine | 7/10 | 5397 days | 1% |
| locofeo | 1/10 | 5423 days | 0% |
| krisevelyn | 6/10 | 5423 days | 1% |
| Brian Bishop | 8/10 | 5470 days | 1% |
| Graeme + Jane Ryan | 9/10 | 5474 days | 1% |
| Mark Ashton | 4/10 | 5490 days | 0% |
| Robertson | 1/10 | 5494 days | 0% |
| Ferth | 8/10 | 5498 days | 1% |
| Marcel Baessle | 4/10 | 5498 days | 0% |
| Peter Riches | 7/10 | 5504 days | 1% |
| John Sargent | 5/10 | 5510 days | 1% |
| Anne Heriot | 5/10 | 5524 days | 1% |
| Mitchell Mapletree | 9/10 | 5528 days | 1% |
| Vu Thi Lan | 5/10 | 5529 days | 1% |
| Claudia | 7/10 | 5597 days | 1% |
| David_Gaiz | 10/10 | 5604 days | 1% |
| PeterK1 | 6/10 | 5802 days | 1% |
| AndySwitzerland | 5/10 | 5802 days | 1% |
| Richard Komzik | 8/10 | 5824 days | 1% |
| Maria | 7/10 | 5842 days | 1% |
| Carmel | 8/10 | 5859 days | 1% |
| ajharris | 1/10 | 5897 days | 0% |
| Jan | 8/10 | 6067 days | 1% |
| hans1847 | 1/10 | 6195 days | 0% |
| Thompson | 7/10 | 6218 days | 1% |
| Charles Price | 8/10 | 6222 days | 1% |
| Stefanie | 9/10 | 6231 days | 1% |
| Chris Gedda | 8/10 | 6292 days | 1% |
| Paul Cowie | 8/10 | 6293 days | 1% |
| Lara Gema Conde | 4/10 | 6310 days | 0% |
| Ian | 7/10 | 6572 days | 1% |
| Rogier | 8/10 | 6584 days | 1% |
| Marten | 8/10 | 6596 days | 1% |
| Dagmar | 10/10 | 6596 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Tui Campers experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-0.24% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 56 days. However the Tui Campers experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Tui Campers experience has been adjusted for 12 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 9 | -0.18% |
| 10 | -0.20% |
| 11 | -0.22% |
| 12 | -0.24% |
| 13 | -0.26% |
| 14 | -0.29% |
| 15 | -0.31% |
| … | … |
Balancing Adjustment
4.48% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Onboarding Rating
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
Final Ranking Score
74%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.