Ranking Score Explained

Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Sunrise Holidays.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Sunrise Holidays

Valid Reviews

253 Valid Reviews

The Sunrise Holidays experience has a total of 260 reviews. There are 253 valid reviews that are included when calculating the ranking score and 7 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 253 valid reviews:

Rating Count Percentage
10/10 193
76%
9/10 43
17%
8/10 13
5%
7/10 2
1%
6/10 0
0%
5/10 1
0%
4/10 0
0%
3/10 0
0%
2/10 1
0%
1/10 0
0%

96.52% Average

The raw data average (mean) for all the Sunrise Holidays valid reviews is 96.52% and is based on 253 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

31 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 253 valid reviews, the experience has 31 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 31 face-to-face reviews:

Rating Count Percentage
10/10 9
29%
9/10 13
42%
8/10 7
23%
7/10 1
3%
6/10 0
0%
5/10 1
3%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

88.71% Average

The raw data average (mean) for all the Sunrise Holidays face-to-face reviews is 88.71% and is based on 31 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

98.15%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Bruce Stephenson 9/10 214 days 100%
JemmaL 10/10 262 days 100%
COUSTEIX Guy 10/10 275 days 99%
Henry Rudyono 9/10 336 days 96%
William Fleszar 10/10 365 days 96%
Patch Bonkemeyer 10/10 365 days 96%
Jessica Holloway 10/10 365 days 96%
Eliot 10/10 396 days 94%
Colin Burke 10/10 396 days 94%
Elliott 10/10 427 days 93%
Kristen Lynch 10/10 427 days 93%
Anne 10/10 457 days 91%
Brett_E 10/10 655 days 78%
Marion 10/10 671 days 77%
Felicity Nicolson 10/10 671 days 77%
Pierre Bec 9/10 702 days 74%
Lulu Lundt 10/10 761 days 69%
Fraser Walkenhorst 10/10 883 days 58%
Mike & Megan 10/10 1036 days 42%
Sky 10/10 1036 days 42%
Esther Hyde 10/10 1583 days 8%
Emma 10/10 1583 days 8%
SHIH-TING LIN 10/10 1613 days 8%
stephen hailes 10/10 1675 days 6%
Lena 10/10 1675 days 6%
Josephine Moggie 10/10 1705 days 6%
Ash Worthington 10/10 1705 days 6%
Edwin PAYELLE 10/10 1796 days 5%
Adrian Cheetham 10/10 1796 days 5%
Tina Gahlot 10/10 1796 days 5%
Luke 10/10 1797 days 5%
Fontaine Josiane 10/10 1825 days 5%
Adrian Trumper 9/10 1825 days 5%
Andrew Dickson 10/10 1826 days 5%
Ugo Nourry 10/10 1856 days 5%
Marija Kurtin 10/10 1856 days 5%
Daniel Madden 10/10 1857 days 5%
Daniel Benjamin 10/10 1887 days 5%
pete wardlow 10/10 1887 days 5%
Megan Wong 9/10 1887 days 5%
Adrian Pett 9/10 1887 days 5%
James Leech 10/10 1888 days 5%
Kellie Wallace 10/10 1888 days 5%
Peter Worsey 9/10 1917 days 5%
Nick Richards 10/10 1917 days 5%
Julie Morin 10/10 1917 days 5%
Lanny T 9/10 1948 days 5%
Alexandra Zobel-Brown 10/10 1948 days 5%
Lil and Rob 9/10 1949 days 5%
Andrew Hammond 10/10 1979 days 5%
Paul . 10/10 2071 days 5%
Martha Duszynska 10/10 2131 days 4%
John B 10/10 2163 days 4%
Dieter Stein 10/10 2163 days 4%
charlie 10/10 2163 days 4%
Bengt Pehrson 10/10 2190 days 4%
Andrew Sanis 10/10 2191 days 4%
Marcel 10/10 2191 days 4%
Hans Stam 10/10 2191 days 4%
Fredrik & Mattias 10/10 2191 days 4%
Geertje and Rein 10/10 2191 days 4%
Nicola 10/10 2222 days 4%
MortenHaek 10/10 2222 days 4%
dino Sikkel 10/10 2222 days 4%
Zena Eyles 9/10 2252 days 4%
Kyle Canton 10/10 2252 days 4%
alan chan 10/10 2253 days 4%
Mark Lechner 10/10 2282 days 4%
Robin Lam 10/10 2282 days 4%
stephen richard 8/10 2282 days 4%
ian kennedy 10/10 2283 days 4%
Jeremy Bennett 10/10 2283 days 4%
Anthony Carroll 9/10 2283 days 4%
Caroline Frank 10/10 2283 days 4%
Marcus Berndt 9/10 2283 days 4%
Tadhg and Ciara 10/10 2314 days 4%
Annette Gordon 10/10 2343 days 4%
Chris Mitts 10/10 2344 days 4%
Nikki Van de Scheur 10/10 2344 days 4%
Liz 10/10 2374 days 4%
Jon Rush 10/10 2375 days 4%
Michael Grozdanovski 10/10 2466 days 4%
Frank Turner 10/10 2496 days 4%
Corinne Veyssiere 10/10 2496 days 4%
Max Mayer-Aull 10/10 2527 days 4%
Millie Benbow 10/10 2527 days 4%
Shelley Sims 10/10 2528 days 4%
Kelvin Lim 10/10 2528 days 4%
Jennifer Pardee 10/10 2555 days 4%
Rodney Tillyer 10/10 2555 days 4%
Graham Johnstone 9/10 2555 days 3%
Katrine Djernes 10/10 2586 days 3%
Lukas Heim 10/10 2586 days 3%
John Graham 7/10 2586 days 3%
Pam Fairbanks 10/10 2586 days 3%
Jen Hack 10/10 2587 days 3%
Janneke van Krieken 10/10 2647 days 2%
Courtney Frew 10/10 2647 days 3%
Arkaitz Garcia Herrera 8/10 2647 days 3%
Sophie DESTANNES 10/10 2647 days 3%
Thomas Nauer 10/10 2647 days 3%
Lynne Mansell 10/10 2647 days 3%
Bill Shelton 10/10 2647 days 3%
Angela McDade 10/10 2647 days 3%
Ieltxu Lauzirika 10/10 2678 days 3%
Roger Miller 9/10 2678 days 3%
Les Pick 9/10 2708 days 3%
Tim Trenwith 10/10 2739 days 3%
Joël Monin 10/10 2831 days 3%
Daniella Marlow 10/10 2831 days 3%
Alexandre Martin 9/10 2858 days 3%
Jason Morehouse 10/10 2861 days 3%
Annelie Peters 10/10 2861 days 3%
Olly 10/10 2861 days 3%
Kay Simpkin 9/10 2865 days 2%
Patrick Meyer 10/10 2875 days 2%
Rolf Anton 10/10 2892 days 3%
Jeremy Bennett 10/10 2892 days 3%
R Brandsma 9/10 2907 days 2%
Alfredo Talin 10/10 2920 days 3%
Karin Martin 10/10 2920 days 3%
Magnus Bell 10/10 2951 days 3%
Carlos Ciller 10/10 2951 days 3%
Jochen vA 10/10 2951 days 3%
David Bryant 10/10 2951 days 3%
Steven Casburn 10/10 2951 days 3%
Jolien 9/10 2972 days 2%
Mark Thompson 10/10 2982 days 3%
Matt Petrie 10/10 2982 days 3%
roni naiss 10/10 3012 days 3%
Harin Kerai 10/10 3012 days 3%
Gary Smith 10/10 3012 days 3%
Bev Rankin 9/10 3043 days 3%
Martyn Hancock 8/10 3043 days 2%
Vincent Clausen 10/10 3043 days 3%
Margaret Sheffield 10/10 3043 days 3%
Mark Fuller 10/10 3073 days 2%
Brett E 10/10 3135 days 2%
Vicki Shepherd 2/10 3196 days 1%
Bjoern Zwiebelberg 10/10 3226 days 2%
Pierre FALCONETTI 10/10 3226 days 2%
Phil Townsend 9/10 3226 days 2%
Lynne Dyck 10/10 3226 days 2%
Rakcent Wong 10/10 3257 days 2%
Trevor Beselt 10/10 3257 days 2%
Martin Goodman 10/10 3286 days 2%
Steve Paddison 10/10 3286 days 2%
Kathleen Brown 10/10 3286 days 2%
Howard Geer 10/10 3287 days 2%
Alison Gourlay 10/10 3287 days 2%
Jennifer Ings 10/10 3317 days 2%
Lynda Coote 8/10 3317 days 2%
Thomas and leonie 10/10 3317 days 2%
Ben Thompson 10/10 3317 days 2%
Ian MacDougall 10/10 3317 days 2%
paolo battistoni 10/10 3318 days 2%
thinus van niekerk 9/10 3349 days 2%
Joanna Stephens 10/10 3349 days 2%
Rachel Purchase 10/10 3378 days 2%
Mark Walton 9/10 3378 days 2%
William Wighton 10/10 3378 days 2%
Renee Willhuber 10/10 3379 days 2%
Jean-Marie Versaud 8/10 3379 days 2%
Luis . 10/10 3409 days 2%
mtn mtn 10/10 3439 days 2%
Mike Spiro 10/10 3439 days 2%
Margaret Kajewski 10/10 3470 days 2%
tim downing 10/10 3531 days 2%
Katherine Easterling 10/10 3563 days 1%
ruben dam 10/10 3563 days 1%
Barbara Clarke 10/10 3623 days 1%
francesco bombelli 10/10 3651 days 1%
Katy Kirby 10/10 3651 days 1%
Simon von Heugel 10/10 3682 days 1%
Mikael Hedstrom 10/10 3682 days 1%
Raz Shapira-Fainburg 10/10 3682 days 1%
Chris Heaton 10/10 4017 days 1%
rachandjohn 10/10 4048 days 0%
Steven Kopstein 10/10 4048 days 0%
Kelly Hunter 10/10 4048 days 0%
Jackie Pearson 10/10 4079 days 0%
Craig 9/10 4109 days 0%
Maree Dunlop 10/10 4201 days 0%
Graeme32 10/10 4293 days 0%
Travellor 10/10 4293 days 0%
hannahlornsen 10/10 4382 days 1%
David Law 10/10 4413 days 1%
David and Sally Wallis 8/10 4435 days 1%
millview 10/10 4444 days 1%
johannesivarsson 10/10 4444 days 1%
Kleiner 10/10 4444 days 1%
obyrnej 10/10 4444 days 1%
Kristina Mårtensson 9/10 4444 days 1%
clarea 10/10 4474 days 1%
peteandviv 10/10 4474 days 1%
TheVons 10/10 4505 days 1%
Siggy0603 10/10 4627 days 1%
stacey 10/10 4627 days 1%
klinehan 10/10 4658 days 1%
Martin_Sonia 10/10 4658 days 1%
joelhwa 10/10 4688 days 1%
PandWBr 10/10 4719 days 1%
Webb & Muckelt 9/10 4728 days 1%
Judith Midgley 8/10 4731 days 1%
Michelle 10/10 4748 days 1%
TonyB 10/10 4748 days 1%
KandJ 10/10 4779 days 1%
susanmountford 9/10 4779 days 1%
Bjarne 10/10 4779 days 1%
cerlermsw 10/10 4779 days 1%
DaveHarris 9/10 4810 days 1%
Jimmer84 10/10 4810 days 1%
darktower 10/10 4810 days 1%
acharlesedwards 9/10 4840 days 1%
Caragh 10/10 4871 days 1%
stuart01 10/10 4901 days 1%
TomandDave 10/10 4901 days 1%
robpthomas 10/10 4901 days 1%
markearl 9/10 4901 days 1%
Katy Johnson 8/10 5060 days 1%
Julie 9/10 5067 days 1%
Matt Haneline 8/10 5073 days 1%
Bette Eh 10/10 5074 days 1%
Mark Leeuwenburgh 9/10 5090 days 1%
Andrew Koster 9/10 5098 days 1%
Becky Foley 10/10 5099 days 1%
ian1 10/10 5113 days 1%
geoffreyandjean 9/10 5113 days 1%
fogartyh 10/10 5144 days 1%
Nature_love 8/10 5144 days 1%
BrianHart6 10/10 5175 days 1%
donpursche 9/10 5236 days 1%
martinveysey 10/10 5389 days 1%
dylan212 10/10 5450 days 1%
Marge Steve 9/10 5459 days 1%
Don and Barb 8/10 5471 days 1%
Jen Rick 10/10 5474 days 1%
Nigel Petrie 10/10 5563 days 1%
alanvn 9/10 5653 days 1%
Jules77 10/10 5662 days 1%
LowerD 9/10 5778 days 1%
JanL 9/10 5784 days 1%
erikc 9/10 5784 days 1%
keeble 7/10 5784 days 0%
KuzakUSA 8/10 5788 days 1%
GregL 9/10 5803 days 1%
Philip 10/10 5833 days 1%
Melinda 9/10 5868 days 1%
Andrew 5/10 5974 days 0%
ranker_46 10/10 6386 days 1%
qofd 9/10 6485 days 1%
noname 8/10 6549 days 1%
Louise 10/10 6564 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Sunrise Holidays experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-5.73% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 49 days. The Sunrise Holidays experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Sunrise Holidays experience has been adjusted for 132 days. Adjustments are according to the following table.

Days Adjustment
129 -2.67%
130 -2.69%
131 -2.71%
132 -2.73%
133 -2.75%
134 -2.77%
135 -2.79%

Balancing Adjustment

0.70% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

95%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.