Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Sunrise Holidays.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Sunrise Holidays

Valid Reviews

253 Valid Reviews

The Sunrise Holidays experience has a total of 260 reviews. There are 253 valid reviews that are included when calculating the ranking score and 7 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 253 valid reviews:

Rating Count Percentage
10/10 193
76%
9/10 43
17%
8/10 13
5%
7/10 2
1%
6/10 0
0%
5/10 1
0%
4/10 0
0%
3/10 0
0%
2/10 1
0%
1/10 0
0%

96.52% Average

The raw data average (mean) for all the Sunrise Holidays valid reviews is 96.52% and is based on 253 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

31 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 253 valid reviews, the experience has 31 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 31 face-to-face reviews:

Rating Count Percentage
10/10 9
29%
9/10 13
42%
8/10 7
23%
7/10 1
3%
6/10 0
0%
5/10 1
3%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

88.71% Average

The raw data average (mean) for all the Sunrise Holidays face-to-face reviews is 88.71% and is based on 31 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

98.19%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Bruce Stephenson 9/10 143 days 100%
JemmaL 10/10 191 days 100%
COUSTEIX Guy 10/10 204 days 100%
Henry Rudyono 9/10 265 days 97%
William Fleszar 10/10 294 days 97%
Patch Bonkemeyer 10/10 294 days 97%
Jessica Holloway 10/10 294 days 97%
Eliot 10/10 325 days 96%
Colin Burke 10/10 325 days 96%
Elliott 10/10 356 days 95%
Kristen Lynch 10/10 356 days 95%
Anne 10/10 386 days 93%
Brett_E 10/10 584 days 82%
Marion 10/10 600 days 81%
Felicity Nicolson 10/10 600 days 81%
Pierre Bec 9/10 631 days 78%
Lulu Lundt 10/10 690 days 74%
Fraser Walkenhorst 10/10 812 days 64%
Mike & Megan 10/10 965 days 48%
Sky 10/10 965 days 48%
Esther Hyde 10/10 1512 days 11%
Emma 10/10 1512 days 11%
SHIH-TING LIN 10/10 1542 days 10%
stephen hailes 10/10 1604 days 8%
Lena 10/10 1604 days 8%
Josephine Moggie 10/10 1634 days 7%
Ash Worthington 10/10 1634 days 7%
Edwin PAYELLE 10/10 1726 days 6%
Adrian Cheetham 10/10 1726 days 6%
Tina Gahlot 10/10 1726 days 6%
Luke 10/10 1726 days 6%
Fontaine Josiane 10/10 1755 days 5%
Adrian Trumper 9/10 1755 days 5%
Andrew Dickson 10/10 1755 days 5%
Ugo Nourry 10/10 1786 days 5%
Marija Kurtin 10/10 1786 days 5%
Daniel Madden 10/10 1786 days 5%
Daniel Benjamin 10/10 1817 days 5%
pete wardlow 10/10 1817 days 5%
Megan Wong 9/10 1817 days 5%
Adrian Pett 9/10 1817 days 5%
James Leech 10/10 1817 days 5%
Kellie Wallace 10/10 1817 days 5%
Peter Worsey 9/10 1847 days 5%
Nick Richards 10/10 1847 days 5%
Julie Morin 10/10 1847 days 5%
Lanny T 9/10 1878 days 5%
Alexandra Zobel-Brown 10/10 1878 days 5%
Lil and Rob 9/10 1878 days 5%
Andrew Hammond 10/10 1908 days 5%
Paul . 10/10 2000 days 5%
Martha Duszynska 10/10 2061 days 5%
John B 10/10 2092 days 5%
Dieter Stein 10/10 2092 days 5%
charlie 10/10 2092 days 5%
Bengt Pehrson 10/10 2120 days 5%
Andrew Sanis 10/10 2120 days 5%
Marcel 10/10 2120 days 5%
Hans Stam 10/10 2120 days 5%
Fredrik & Mattias 10/10 2120 days 5%
Geertje and Rein 10/10 2120 days 5%
Nicola 10/10 2151 days 4%
MortenHaek 10/10 2151 days 4%
dino Sikkel 10/10 2151 days 4%
Zena Eyles 9/10 2182 days 4%
Kyle Canton 10/10 2182 days 4%
alan chan 10/10 2182 days 4%
Mark Lechner 10/10 2212 days 4%
Robin Lam 10/10 2212 days 4%
stephen richard 8/10 2212 days 4%
ian kennedy 10/10 2212 days 4%
Jeremy Bennett 10/10 2212 days 4%
Anthony Carroll 9/10 2212 days 4%
Caroline Frank 10/10 2212 days 4%
Marcus Berndt 9/10 2212 days 4%
Tadhg and Ciara 10/10 2243 days 4%
Annette Gordon 10/10 2273 days 4%
Chris Mitts 10/10 2273 days 4%
Nikki Van de Scheur 10/10 2273 days 4%
Liz 10/10 2304 days 4%
Jon Rush 10/10 2304 days 4%
Michael Grozdanovski 10/10 2396 days 4%
Frank Turner 10/10 2426 days 4%
Corinne Veyssiere 10/10 2426 days 4%
Max Mayer-Aull 10/10 2457 days 4%
Millie Benbow 10/10 2457 days 4%
Shelley Sims 10/10 2457 days 4%
Kelvin Lim 10/10 2457 days 4%
Jennifer Pardee 10/10 2485 days 4%
Rodney Tillyer 10/10 2485 days 4%
Graham Johnstone 9/10 2485 days 4%
Katrine Djernes 10/10 2516 days 4%
Lukas Heim 10/10 2516 days 4%
John Graham 7/10 2516 days 3%
Pam Fairbanks 10/10 2516 days 4%
Jen Hack 10/10 2516 days 4%
Janneke van Krieken 10/10 2576 days 3%
Courtney Frew 10/10 2577 days 4%
Arkaitz Garcia Herrera 8/10 2577 days 4%
Sophie DESTANNES 10/10 2577 days 4%
Thomas Nauer 10/10 2577 days 4%
Lynne Mansell 10/10 2577 days 4%
Bill Shelton 10/10 2577 days 4%
Angela McDade 10/10 2577 days 4%
Ieltxu Lauzirika 10/10 2608 days 4%
Roger Miller 9/10 2608 days 3%
Les Pick 9/10 2638 days 3%
Tim Trenwith 10/10 2669 days 3%
Joël Monin 10/10 2761 days 3%
Daniella Marlow 10/10 2761 days 3%
Alexandre Martin 9/10 2787 days 3%
Jason Morehouse 10/10 2791 days 3%
Annelie Peters 10/10 2791 days 3%
Olly 10/10 2791 days 3%
Kay Simpkin 9/10 2794 days 2%
Patrick Meyer 10/10 2804 days 2%
Rolf Anton 10/10 2822 days 3%
Jeremy Bennett 10/10 2822 days 3%
R Brandsma 9/10 2836 days 2%
Alfredo Talin 10/10 2850 days 3%
Karin Martin 10/10 2850 days 3%
Magnus Bell 10/10 2881 days 3%
Carlos Ciller 10/10 2881 days 3%
Jochen vA 10/10 2881 days 3%
David Bryant 10/10 2881 days 3%
Steven Casburn 10/10 2881 days 3%
Jolien 9/10 2901 days 2%
Mark Thompson 10/10 2912 days 3%
Matt Petrie 10/10 2912 days 3%
roni naiss 10/10 2942 days 3%
Harin Kerai 10/10 2942 days 3%
Gary Smith 10/10 2942 days 3%
Bev Rankin 9/10 2973 days 3%
Martyn Hancock 8/10 2973 days 3%
Vincent Clausen 10/10 2973 days 3%
Margaret Sheffield 10/10 2973 days 3%
Mark Fuller 10/10 3003 days 3%
Brett E 10/10 3065 days 3%
Vicki Shepherd 2/10 3126 days 1%
Bjoern Zwiebelberg 10/10 3156 days 2%
Pierre FALCONETTI 10/10 3156 days 2%
Phil Townsend 9/10 3156 days 2%
Lynne Dyck 10/10 3156 days 2%
Rakcent Wong 10/10 3187 days 2%
Trevor Beselt 10/10 3187 days 2%
Martin Goodman 10/10 3216 days 2%
Steve Paddison 10/10 3216 days 2%
Kathleen Brown 10/10 3216 days 2%
Howard Geer 10/10 3216 days 2%
Alison Gourlay 10/10 3216 days 2%
Jennifer Ings 10/10 3247 days 2%
Lynda Coote 8/10 3247 days 2%
Thomas and leonie 10/10 3247 days 2%
Ben Thompson 10/10 3247 days 2%
Ian MacDougall 10/10 3247 days 2%
paolo battistoni 10/10 3247 days 2%
thinus van niekerk 9/10 3278 days 2%
Joanna Stephens 10/10 3278 days 2%
Rachel Purchase 10/10 3308 days 2%
Mark Walton 9/10 3308 days 2%
William Wighton 10/10 3308 days 2%
Renee Willhuber 10/10 3308 days 2%
Jean-Marie Versaud 8/10 3308 days 2%
Luis . 10/10 3339 days 2%
mtn mtn 10/10 3369 days 2%
Mike Spiro 10/10 3369 days 2%
Margaret Kajewski 10/10 3400 days 2%
tim downing 10/10 3461 days 2%
Katherine Easterling 10/10 3492 days 2%
ruben dam 10/10 3492 days 2%
Barbara Clarke 10/10 3553 days 2%
francesco bombelli 10/10 3581 days 2%
Katy Kirby 10/10 3581 days 2%
Simon von Heugel 10/10 3612 days 2%
Mikael Hedstrom 10/10 3612 days 2%
Raz Shapira-Fainburg 10/10 3612 days 2%
Chris Heaton 10/10 3946 days 1%
rachandjohn 10/10 3977 days 1%
Steven Kopstein 10/10 3977 days 1%
Kelly Hunter 10/10 3977 days 1%
Jackie Pearson 10/10 4008 days 1%
Craig 9/10 4038 days 1%
Maree Dunlop 10/10 4130 days 0%
Graeme32 10/10 4222 days 0%
Travellor 10/10 4222 days 0%
hannahlornsen 10/10 4311 days 0%
David Law 10/10 4342 days 0%
David and Sally Wallis 8/10 4364 days 0%
millview 10/10 4373 days 0%
johannesivarsson 10/10 4373 days 0%
Kleiner 10/10 4373 days 0%
obyrnej 10/10 4373 days 0%
Kristina Mårtensson 9/10 4373 days 0%
clarea 10/10 4403 days 1%
peteandviv 10/10 4403 days 1%
TheVons 10/10 4434 days 1%
Siggy0603 10/10 4556 days 1%
stacey 10/10 4556 days 1%
klinehan 10/10 4587 days 1%
Martin_Sonia 10/10 4587 days 1%
joelhwa 10/10 4617 days 1%
PandWBr 10/10 4648 days 1%
Webb & Muckelt 9/10 4657 days 1%
Judith Midgley 8/10 4660 days 1%
Michelle 10/10 4677 days 1%
TonyB 10/10 4677 days 1%
KandJ 10/10 4708 days 1%
susanmountford 9/10 4708 days 1%
Bjarne 10/10 4708 days 1%
cerlermsw 10/10 4708 days 1%
DaveHarris 9/10 4739 days 1%
Jimmer84 10/10 4739 days 1%
darktower 10/10 4739 days 1%
acharlesedwards 9/10 4769 days 1%
Caragh 10/10 4800 days 1%
stuart01 10/10 4830 days 1%
TomandDave 10/10 4830 days 1%
robpthomas 10/10 4830 days 1%
markearl 9/10 4830 days 1%
Katy Johnson 8/10 4989 days 1%
Julie 9/10 4996 days 1%
Matt Haneline 8/10 5002 days 1%
Bette Eh 10/10 5003 days 1%
Mark Leeuwenburgh 9/10 5019 days 1%
Andrew Koster 9/10 5027 days 1%
Becky Foley 10/10 5028 days 1%
ian1 10/10 5042 days 1%
geoffreyandjean 9/10 5042 days 1%
fogartyh 10/10 5073 days 1%
Nature_love 8/10 5073 days 1%
BrianHart6 10/10 5104 days 1%
donpursche 9/10 5165 days 1%
martinveysey 10/10 5318 days 1%
dylan212 10/10 5379 days 1%
Marge Steve 9/10 5388 days 1%
Don and Barb 8/10 5400 days 1%
Jen Rick 10/10 5403 days 1%
Nigel Petrie 10/10 5492 days 1%
alanvn 9/10 5582 days 1%
Jules77 10/10 5591 days 1%
LowerD 9/10 5707 days 1%
JanL 9/10 5713 days 1%
erikc 9/10 5713 days 1%
keeble 7/10 5713 days 1%
KuzakUSA 8/10 5718 days 1%
GregL 9/10 5732 days 1%
Philip 10/10 5762 days 1%
Melinda 9/10 5798 days 1%
Andrew 5/10 5904 days 0%
ranker_46 10/10 6315 days 1%
qofd 9/10 6414 days 1%
noname 8/10 6478 days 1%
Louise 10/10 6493 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Sunrise Holidays experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.26% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 43 days. The Sunrise Holidays experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Sunrise Holidays experience has been adjusted for 62 days. Adjustments are according to the following table.

Days Adjustment
59 -1.19%
60 -1.21%
61 -1.24%
62 -1.26%
63 -1.28%
64 -1.30%
65 -1.32%

Balancing Adjustment

0.54% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

96%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.