Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Sunrise Holidays.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Sunrise Holidays
Valid Reviews
254 Valid Reviews
The Sunrise Holidays experience has a total of 261 reviews. There are 254 valid reviews that are included when calculating the ranking score and 7 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 254 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 194 |
|
76% |
| 9/10 | 43 |
|
17% |
| 8/10 | 13 |
|
5% |
| 7/10 | 2 |
|
1% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 1 |
|
0% |
| 1/10 | 0 |
|
0% |
96.54% Average
The raw data average (mean) for all the Sunrise Holidays valid reviews is 96.54% and is based on 254 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
31 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 254 valid reviews, the experience has 31 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 31 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 9 |
|
29% |
| 9/10 | 13 |
|
42% |
| 8/10 | 7 |
|
23% |
| 7/10 | 1 |
|
3% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
3% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
88.71% Average
The raw data average (mean) for all the Sunrise Holidays face-to-face reviews is 88.71% and is based on 31 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
98.22%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Mikael | 10/10 | 79 days | 100% |
| Bruce Stephenson | 9/10 | 245 days | 96% |
| JemmaL | 10/10 | 293 days | 95% |
| COUSTEIX Guy | 10/10 | 306 days | 95% |
| Henry Rudyono | 9/10 | 367 days | 92% |
| William Fleszar | 10/10 | 396 days | 91% |
| Patch Bonkemeyer | 10/10 | 396 days | 91% |
| Jessica Holloway | 10/10 | 396 days | 91% |
| Eliot | 10/10 | 427 days | 90% |
| Colin Burke | 10/10 | 427 days | 90% |
| Elliott | 10/10 | 458 days | 88% |
| Kristen Lynch | 10/10 | 458 days | 88% |
| Anne | 10/10 | 488 days | 87% |
| Brett_E | 10/10 | 686 days | 73% |
| Marion | 10/10 | 702 days | 72% |
| Felicity Nicolson | 10/10 | 702 days | 72% |
| Pierre Bec | 9/10 | 733 days | 69% |
| Lulu Lundt | 10/10 | 792 days | 64% |
| Fraser Walkenhorst | 10/10 | 914 days | 52% |
| Mike & Megan | 10/10 | 1067 days | 38% |
| Sky | 10/10 | 1067 days | 38% |
| Esther Hyde | 10/10 | 1614 days | 7% |
| Emma | 10/10 | 1614 days | 7% |
| SHIH-TING LIN | 10/10 | 1644 days | 7% |
| stephen hailes | 10/10 | 1706 days | 6% |
| Lena | 10/10 | 1706 days | 6% |
| Josephine Moggie | 10/10 | 1736 days | 5% |
| Ash Worthington | 10/10 | 1736 days | 5% |
| Edwin PAYELLE | 10/10 | 1827 days | 5% |
| Adrian Cheetham | 10/10 | 1827 days | 5% |
| Tina Gahlot | 10/10 | 1827 days | 5% |
| Luke | 10/10 | 1828 days | 5% |
| Fontaine Josiane | 10/10 | 1856 days | 5% |
| Adrian Trumper | 9/10 | 1856 days | 5% |
| Andrew Dickson | 10/10 | 1857 days | 5% |
| Ugo Nourry | 10/10 | 1887 days | 5% |
| Marija Kurtin | 10/10 | 1887 days | 5% |
| Daniel Madden | 10/10 | 1888 days | 5% |
| Daniel Benjamin | 10/10 | 1918 days | 5% |
| pete wardlow | 10/10 | 1918 days | 5% |
| Megan Wong | 9/10 | 1918 days | 5% |
| Adrian Pett | 9/10 | 1918 days | 5% |
| James Leech | 10/10 | 1919 days | 5% |
| Kellie Wallace | 10/10 | 1919 days | 5% |
| Peter Worsey | 9/10 | 1948 days | 5% |
| Nick Richards | 10/10 | 1948 days | 5% |
| Julie Morin | 10/10 | 1948 days | 5% |
| Lanny T | 9/10 | 1979 days | 5% |
| Alexandra Zobel-Brown | 10/10 | 1979 days | 5% |
| Lil and Rob | 9/10 | 1980 days | 5% |
| Andrew Hammond | 10/10 | 2010 days | 5% |
| Paul . | 10/10 | 2102 days | 4% |
| Martha Duszynska | 10/10 | 2162 days | 4% |
| John B | 10/10 | 2194 days | 4% |
| Dieter Stein | 10/10 | 2194 days | 4% |
| charlie | 10/10 | 2194 days | 4% |
| Bengt Pehrson | 10/10 | 2221 days | 4% |
| Andrew Sanis | 10/10 | 2222 days | 4% |
| Marcel | 10/10 | 2222 days | 4% |
| Hans Stam | 10/10 | 2222 days | 4% |
| Fredrik & Mattias | 10/10 | 2222 days | 4% |
| Geertje and Rein | 10/10 | 2222 days | 4% |
| Nicola | 10/10 | 2253 days | 4% |
| MortenHaek | 10/10 | 2253 days | 4% |
| dino Sikkel | 10/10 | 2253 days | 4% |
| Zena Eyles | 9/10 | 2283 days | 4% |
| Kyle Canton | 10/10 | 2283 days | 4% |
| alan chan | 10/10 | 2284 days | 4% |
| Mark Lechner | 10/10 | 2313 days | 4% |
| Robin Lam | 10/10 | 2313 days | 4% |
| stephen richard | 8/10 | 2313 days | 4% |
| ian kennedy | 10/10 | 2314 days | 4% |
| Jeremy Bennett | 10/10 | 2314 days | 4% |
| Anthony Carroll | 9/10 | 2314 days | 4% |
| Caroline Frank | 10/10 | 2314 days | 4% |
| Marcus Berndt | 9/10 | 2314 days | 4% |
| Tadhg and Ciara | 10/10 | 2345 days | 4% |
| Annette Gordon | 10/10 | 2374 days | 4% |
| Chris Mitts | 10/10 | 2375 days | 4% |
| Nikki Van de Scheur | 10/10 | 2375 days | 4% |
| Liz | 10/10 | 2405 days | 4% |
| Jon Rush | 10/10 | 2406 days | 4% |
| Michael Grozdanovski | 10/10 | 2497 days | 4% |
| Frank Turner | 10/10 | 2527 days | 4% |
| Corinne Veyssiere | 10/10 | 2527 days | 4% |
| Max Mayer-Aull | 10/10 | 2558 days | 3% |
| Millie Benbow | 10/10 | 2558 days | 3% |
| Shelley Sims | 10/10 | 2559 days | 3% |
| Kelvin Lim | 10/10 | 2559 days | 3% |
| Jennifer Pardee | 10/10 | 2586 days | 3% |
| Rodney Tillyer | 10/10 | 2586 days | 3% |
| Graham Johnstone | 9/10 | 2586 days | 3% |
| Katrine Djernes | 10/10 | 2617 days | 3% |
| Lukas Heim | 10/10 | 2617 days | 3% |
| John Graham | 7/10 | 2617 days | 3% |
| Pam Fairbanks | 10/10 | 2617 days | 3% |
| Jen Hack | 10/10 | 2618 days | 3% |
| Janneke van Krieken | 10/10 | 2678 days | 2% |
| Courtney Frew | 10/10 | 2678 days | 3% |
| Arkaitz Garcia Herrera | 8/10 | 2678 days | 3% |
| Sophie DESTANNES | 10/10 | 2678 days | 3% |
| Thomas Nauer | 10/10 | 2678 days | 3% |
| Lynne Mansell | 10/10 | 2678 days | 3% |
| Bill Shelton | 10/10 | 2678 days | 3% |
| Angela McDade | 10/10 | 2678 days | 3% |
| Ieltxu Lauzirika | 10/10 | 2709 days | 3% |
| Roger Miller | 9/10 | 2709 days | 3% |
| Les Pick | 9/10 | 2739 days | 3% |
| Tim Trenwith | 10/10 | 2770 days | 3% |
| Joël Monin | 10/10 | 2862 days | 3% |
| Daniella Marlow | 10/10 | 2862 days | 3% |
| Alexandre Martin | 9/10 | 2889 days | 3% |
| Jason Morehouse | 10/10 | 2892 days | 3% |
| Annelie Peters | 10/10 | 2892 days | 3% |
| Olly | 10/10 | 2892 days | 3% |
| Kay Simpkin | 9/10 | 2896 days | 2% |
| Patrick Meyer | 10/10 | 2906 days | 2% |
| Rolf Anton | 10/10 | 2923 days | 3% |
| Jeremy Bennett | 10/10 | 2923 days | 3% |
| R Brandsma | 9/10 | 2938 days | 2% |
| Alfredo Talin | 10/10 | 2951 days | 3% |
| Karin Martin | 10/10 | 2951 days | 3% |
| Magnus Bell | 10/10 | 2982 days | 3% |
| Carlos Ciller | 10/10 | 2982 days | 3% |
| Jochen vA | 10/10 | 2982 days | 3% |
| David Bryant | 10/10 | 2982 days | 3% |
| Steven Casburn | 10/10 | 2982 days | 3% |
| Jolien | 9/10 | 3003 days | 2% |
| Mark Thompson | 10/10 | 3013 days | 3% |
| Matt Petrie | 10/10 | 3013 days | 3% |
| roni naiss | 10/10 | 3043 days | 3% |
| Harin Kerai | 10/10 | 3043 days | 3% |
| Gary Smith | 10/10 | 3043 days | 3% |
| Bev Rankin | 9/10 | 3074 days | 2% |
| Martyn Hancock | 8/10 | 3074 days | 2% |
| Vincent Clausen | 10/10 | 3074 days | 2% |
| Margaret Sheffield | 10/10 | 3074 days | 2% |
| Mark Fuller | 10/10 | 3104 days | 2% |
| Brett E | 10/10 | 3166 days | 2% |
| Vicki Shepherd | 2/10 | 3227 days | 1% |
| Bjoern Zwiebelberg | 10/10 | 3257 days | 2% |
| Pierre FALCONETTI | 10/10 | 3257 days | 2% |
| Phil Townsend | 9/10 | 3257 days | 2% |
| Lynne Dyck | 10/10 | 3257 days | 2% |
| Rakcent Wong | 10/10 | 3288 days | 2% |
| Trevor Beselt | 10/10 | 3288 days | 2% |
| Martin Goodman | 10/10 | 3317 days | 2% |
| Steve Paddison | 10/10 | 3317 days | 2% |
| Kathleen Brown | 10/10 | 3317 days | 2% |
| Howard Geer | 10/10 | 3318 days | 2% |
| Alison Gourlay | 10/10 | 3318 days | 2% |
| Jennifer Ings | 10/10 | 3348 days | 2% |
| Lynda Coote | 8/10 | 3348 days | 2% |
| Thomas and leonie | 10/10 | 3348 days | 2% |
| Ben Thompson | 10/10 | 3348 days | 2% |
| Ian MacDougall | 10/10 | 3348 days | 2% |
| paolo battistoni | 10/10 | 3349 days | 2% |
| thinus van niekerk | 9/10 | 3380 days | 2% |
| Joanna Stephens | 10/10 | 3380 days | 2% |
| Rachel Purchase | 10/10 | 3409 days | 2% |
| Mark Walton | 9/10 | 3409 days | 2% |
| William Wighton | 10/10 | 3409 days | 2% |
| Renee Willhuber | 10/10 | 3410 days | 2% |
| Jean-Marie Versaud | 8/10 | 3410 days | 2% |
| Luis . | 10/10 | 3440 days | 2% |
| mtn mtn | 10/10 | 3470 days | 2% |
| Mike Spiro | 10/10 | 3470 days | 2% |
| Margaret Kajewski | 10/10 | 3501 days | 2% |
| tim downing | 10/10 | 3562 days | 1% |
| Katherine Easterling | 10/10 | 3594 days | 1% |
| ruben dam | 10/10 | 3594 days | 1% |
| Barbara Clarke | 10/10 | 3654 days | 1% |
| francesco bombelli | 10/10 | 3682 days | 1% |
| Katy Kirby | 10/10 | 3682 days | 1% |
| Simon von Heugel | 10/10 | 3713 days | 1% |
| Mikael Hedstrom | 10/10 | 3713 days | 1% |
| Raz Shapira-Fainburg | 10/10 | 3713 days | 1% |
| Chris Heaton | 10/10 | 4048 days | 1% |
| rachandjohn | 10/10 | 4079 days | 0% |
| Steven Kopstein | 10/10 | 4079 days | 0% |
| Kelly Hunter | 10/10 | 4079 days | 0% |
| Jackie Pearson | 10/10 | 4110 days | 0% |
| Craig | 9/10 | 4140 days | 0% |
| Maree Dunlop | 10/10 | 4232 days | 0% |
| Graeme32 | 10/10 | 4324 days | 0% |
| Travellor | 10/10 | 4324 days | 0% |
| hannahlornsen | 10/10 | 4413 days | 1% |
| David Law | 10/10 | 4444 days | 1% |
| David and Sally Wallis | 8/10 | 4466 days | 1% |
| millview | 10/10 | 4475 days | 1% |
| johannesivarsson | 10/10 | 4475 days | 1% |
| Kleiner | 10/10 | 4475 days | 1% |
| obyrnej | 10/10 | 4475 days | 1% |
| Kristina Mårtensson | 9/10 | 4475 days | 1% |
| clarea | 10/10 | 4505 days | 1% |
| peteandviv | 10/10 | 4505 days | 1% |
| TheVons | 10/10 | 4536 days | 1% |
| Siggy0603 | 10/10 | 4658 days | 1% |
| stacey | 10/10 | 4658 days | 1% |
| klinehan | 10/10 | 4689 days | 1% |
| Martin_Sonia | 10/10 | 4689 days | 1% |
| joelhwa | 10/10 | 4719 days | 1% |
| PandWBr | 10/10 | 4750 days | 1% |
| Webb & Muckelt | 9/10 | 4759 days | 1% |
| Judith Midgley | 8/10 | 4762 days | 1% |
| Michelle | 10/10 | 4779 days | 1% |
| TonyB | 10/10 | 4779 days | 1% |
| KandJ | 10/10 | 4810 days | 1% |
| susanmountford | 9/10 | 4810 days | 1% |
| Bjarne | 10/10 | 4810 days | 1% |
| cerlermsw | 10/10 | 4810 days | 1% |
| DaveHarris | 9/10 | 4841 days | 1% |
| Jimmer84 | 10/10 | 4841 days | 1% |
| darktower | 10/10 | 4841 days | 1% |
| acharlesedwards | 9/10 | 4871 days | 1% |
| Caragh | 10/10 | 4902 days | 1% |
| stuart01 | 10/10 | 4932 days | 1% |
| TomandDave | 10/10 | 4932 days | 1% |
| robpthomas | 10/10 | 4932 days | 1% |
| markearl | 9/10 | 4932 days | 1% |
| Katy Johnson | 8/10 | 5091 days | 1% |
| Julie | 9/10 | 5098 days | 1% |
| Matt Haneline | 8/10 | 5104 days | 1% |
| Bette Eh | 10/10 | 5105 days | 1% |
| Mark Leeuwenburgh | 9/10 | 5121 days | 1% |
| Andrew Koster | 9/10 | 5129 days | 1% |
| Becky Foley | 10/10 | 5130 days | 1% |
| ian1 | 10/10 | 5144 days | 1% |
| geoffreyandjean | 9/10 | 5144 days | 1% |
| fogartyh | 10/10 | 5175 days | 1% |
| Nature_love | 8/10 | 5175 days | 1% |
| BrianHart6 | 10/10 | 5206 days | 1% |
| donpursche | 9/10 | 5267 days | 1% |
| martinveysey | 10/10 | 5420 days | 1% |
| dylan212 | 10/10 | 5481 days | 1% |
| Marge Steve | 9/10 | 5490 days | 1% |
| Don and Barb | 8/10 | 5502 days | 1% |
| Jen Rick | 10/10 | 5505 days | 1% |
| Nigel Petrie | 10/10 | 5594 days | 1% |
| alanvn | 9/10 | 5684 days | 1% |
| Jules77 | 10/10 | 5693 days | 1% |
| LowerD | 9/10 | 5809 days | 1% |
| JanL | 9/10 | 5815 days | 1% |
| erikc | 9/10 | 5815 days | 1% |
| keeble | 7/10 | 5815 days | 1% |
| KuzakUSA | 8/10 | 5819 days | 1% |
| GregL | 9/10 | 5834 days | 1% |
| Philip | 10/10 | 5864 days | 1% |
| Melinda | 9/10 | 5899 days | 1% |
| Andrew | 5/10 | 6005 days | 0% |
| ranker_46 | 10/10 | 6417 days | 1% |
| qofd | 9/10 | 6516 days | 1% |
| noname | 8/10 | 6580 days | 1% |
| Louise | 10/10 | 6595 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Sunrise Holidays experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-2.71% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 55 days. The Sunrise Holidays experience has 1 recent ranking. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Sunrise Holidays experience has been adjusted for 4 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 1 | -0.02% |
| 2 | -0.04% |
| 3 | -0.06% |
| 4 | -0.08% |
| 5 | -0.10% |
| 6 | -0.12% |
| 7 | -0.14% |
| … | … |
Balancing Adjustment
0.39% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Onboarding Rating
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
Final Ranking Score
95%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.