Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Dolphin Encounter Kaikoura.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
256 Valid Reviews
The Dolphin Encounter Kaikoura experience has a total of 258 reviews. There are 256 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 256 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 136 |
|
53% |
| 9/10 | 75 |
|
29% |
| 8/10 | 31 |
|
12% |
| 7/10 | 13 |
|
5% |
| 6/10 | 1 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.97% Average
The raw data average (mean) for all the Dolphin Encounter Kaikoura valid reviews is 92.97% and is based on 256 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
210 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 256 valid reviews, the experience has 210 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 210 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 104 |
|
50% |
| 9/10 | 66 |
|
31% |
| 8/10 | 30 |
|
14% |
| 7/10 | 10 |
|
5% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.57% Average
The raw data average (mean) for all the Dolphin Encounter Kaikoura face-to-face reviews is 92.57% and is based on 210 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
92.73%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Wil | 9/10 | 777 days | 100% |
| Lisa | 10/10 | 1476 days | 18% |
| Michael Holm | 9/10 | 2993 days | 4% |
| Stefan Zink | 10/10 | 3245 days | 3% |
| Fentrup | 9/10 | 3251 days | 3% |
| Katharina Koch | 10/10 | 3255 days | 3% |
| Aurelie and Ben Marie | 9/10 | 3257 days | 3% |
| Sebastian Braun | 9/10 | 3345 days | 3% |
| Joanne Woo | 10/10 | 3363 days | 3% |
| Chris | 6/10 | 3394 days | 3% |
| Olivier Reculeau | 10/10 | 3579 days | 2% |
| Susanne Breudel | 10/10 | 3584 days | 2% |
| Josh Legge | 10/10 | 3592 days | 2% |
| Daniel Weber | 9/10 | 3594 days | 2% |
| Virginia Fradin | 10/10 | 3598 days | 2% |
| Olivier Anciaux | 9/10 | 3601 days | 2% |
| Wendy van Boom | 10/10 | 3601 days | 2% |
| Bas Hoogteijling | 10/10 | 3604 days | 2% |
| Mira Huckfield | 10/10 | 3614 days | 2% |
| Maike Santelmann | 10/10 | 3626 days | 2% |
| Levin Stuers | 10/10 | 3631 days | 2% |
| magdalena gomez haedo | 9/10 | 3634 days | 2% |
| Lucca Weisbender | 10/10 | 3637 days | 2% |
| Anna Scholten | 10/10 | 3637 days | 2% |
| Nils Kissel | 10/10 | 3647 days | 2% |
| Madita and Lisann | 10/10 | 3683 days | 2% |
| sanneke tangel | 10/10 | 3689 days | 2% |
| Georgia Coleman | 10/10 | 3689 days | 2% |
| Virgil Spruit | 8/10 | 3693 days | 2% |
| Xue Rong Kok | 7/10 | 3699 days | 2% |
| Anthony Jacobs | 10/10 | 3821 days | 2% |
| Sofie Jebsen | 10/10 | 3963 days | 1% |
| Tobias | 10/10 | 3963 days | 1% |
| Annika Funk | 10/10 | 3999 days | 1% |
| Dawn Mulligan | 10/10 | 4015 days | 1% |
| Christophe Scieszka | 10/10 | 4033 days | 1% |
| Hubert | 8/10 | 4072 days | 1% |
| Ondrej Stepanek | 8/10 | 4308 days | 0% |
| Boneschova Jarka | 10/10 | 4308 days | 0% |
| Heike Heller | 10/10 | 4317 days | 0% |
| Andreas Mouteiro | 9/10 | 4317 days | 0% |
| Josefin Lind | 10/10 | 4318 days | 0% |
| Herman Holmgist | 10/10 | 4318 days | 0% |
| Felicitas | 9/10 | 4340 days | 0% |
| Antoine | 8/10 | 4348 days | 0% |
| Mara K | 10/10 | 4367 days | 0% |
| Emilie Chanbon | 10/10 | 4370 days | 0% |
| Alexis Redor | 10/10 | 4370 days | 0% |
| Julia Amberger | 8/10 | 4389 days | 1% |
| Annalina Drebald | 8/10 | 4389 days | 1% |
| balesdent | 9/10 | 4395 days | 1% |
| Alineet Gautier | 10/10 | 4398 days | 2% |
| Annika Schmidt | 10/10 | 4678 days | 2% |
| Patrick Stoeit | 10/10 | 4678 days | 2% |
| Audrey Ripoche | 9/10 | 4680 days | 1% |
| Rey Germain | 9/10 | 4680 days | 1% |
| Christofer Tonn | 10/10 | 4690 days | 2% |
| Ann Furlong | 10/10 | 4698 days | 2% |
| Trudy Ryan | 8/10 | 4698 days | 1% |
| Jill Fischer | 10/10 | 4704 days | 2% |
| Kim | 10/10 | 4704 days | 2% |
| Francois Marchar | 9/10 | 4714 days | 1% |
| Jan Zimmerman | 10/10 | 4719 days | 2% |
| Elvin Teo | 10/10 | 4732 days | 2% |
| Rob | 9/10 | 4780 days | 1% |
| Andreas Garbin | 10/10 | 4782 days | 2% |
| Joanna | 9/10 | 4800 days | 1% |
| Mellow | 10/10 | 4824 days | 2% |
| whalelover88 | 10/10 | 4977 days | 2% |
| Jos Schieveen | 8/10 | 5048 days | 1% |
| Goran Backlund | 9/10 | 5054 days | 1% |
| Nathan Sait | 10/10 | 5061 days | 2% |
| Toby Clark | 10/10 | 5061 days | 2% |
| Maxine Gilman | 10/10 | 5064 days | 2% |
| Harald | 9/10 | 5078 days | 1% |
| Dominik Langenegger | 9/10 | 5080 days | 1% |
| Rebecca Richardson | 9/10 | 5080 days | 1% |
| Andrew Powell | 9/10 | 5080 days | 1% |
| Peter Field | 10/10 | 5080 days | 2% |
| Eric Lombaard | 8/10 | 5081 days | 1% |
| Nicholas Prakenhammar | 10/10 | 5082 days | 2% |
| Peter Wall | 7/10 | 5082 days | 1% |
| Verne Heath | 8/10 | 5083 days | 1% |
| John O'Donnell | 10/10 | 5084 days | 2% |
| Paul Fairbrass | 10/10 | 5091 days | 2% |
| Frank Krivauek | 10/10 | 5092 days | 2% |
| Rocco Christian | 7/10 | 5092 days | 1% |
| Kurt & Noemi Buhler | 7/10 | 5093 days | 1% |
| Therese | 7/10 | 5096 days | 1% |
| Katie K | 9/10 | 5107 days | 1% |
| CMJ | 10/10 | 5129 days | 2% |
| Jacqueline | 10/10 | 5160 days | 2% |
| Marc & Pauline | 9/10 | 5166 days | 1% |
| Kevin & Chris | 9/10 | 5167 days | 1% |
| Robin & Sandra Dijke | 9/10 | 5169 days | 1% |
| Laura McCusker | 8/10 | 5176 days | 1% |
| Dexter | 10/10 | 5374 days | 2% |
| Jasmin Loeffler | 10/10 | 5380 days | 2% |
| Natascha Rachel | 10/10 | 5380 days | 2% |
| Res Kormann | 10/10 | 5393 days | 2% |
| Sarah James | 10/10 | 5403 days | 2% |
| Nick Taylor | 10/10 | 5403 days | 2% |
| Nicola Young | 10/10 | 5403 days | 2% |
| Stefan Elsenbruch | 9/10 | 5408 days | 1% |
| Stefanie | 7/10 | 5418 days | 1% |
| Koen Vanlede | 10/10 | 5421 days | 2% |
| Van Vliet | 8/10 | 5422 days | 1% |
| Vanessa Vogel | 10/10 | 5425 days | 2% |
| Marcel Camsch | 9/10 | 5427 days | 1% |
| Keely & Mark Haynes | 10/10 | 5428 days | 2% |
| Svea Sauter | 10/10 | 5428 days | 2% |
| henriket | 10/10 | 5429 days | 2% |
| Amanda Wells | 10/10 | 5429 days | 2% |
| K & J Overton | 9/10 | 5429 days | 1% |
| Jerry & Floon | 9/10 | 5433 days | 1% |
| Bartl | 10/10 | 5433 days | 2% |
| travellingfamilyof6 | 10/10 | 5435 days | 2% |
| WeddingMaven | 10/10 | 5435 days | 2% |
| Lieve Verdonck | 8/10 | 5436 days | 1% |
| Victoria Purver | 8/10 | 5438 days | 1% |
| Thelia Beament | 9/10 | 5438 days | 1% |
| Edwards | 9/10 | 5442 days | 1% |
| Mark Irwin | 9/10 | 5446 days | 1% |
| Agnes McMillan | 10/10 | 5447 days | 2% |
| Leslie | 9/10 | 5447 days | 1% |
| Selina Mueller | 10/10 | 5449 days | 2% |
| Jill Dean | 10/10 | 5450 days | 2% |
| Chloe Finster | 10/10 | 5450 days | 2% |
| Vanderhorst | 9/10 | 5451 days | 1% |
| Judith K. | 10/10 | 5453 days | 2% |
| Amanda Wallace | 9/10 | 5453 days | 1% |
| Mark Aarts | 10/10 | 5454 days | 2% |
| Forestal Youri | 9/10 | 5455 days | 1% |
| Dave and Lin Mungham | 10/10 | 5456 days | 2% |
| Jane Hancock | 10/10 | 5458 days | 2% |
| Stephi | 10/10 | 5463 days | 2% |
| Amanda | 10/10 | 5463 days | 2% |
| Mick Doherty | 9/10 | 5494 days | 1% |
| hendrik king | 7/10 | 5494 days | 1% |
| Shoe | 10/10 | 5525 days | 2% |
| marcvergroesen | 9/10 | 5739 days | 1% |
| Jenny Leyland | 9/10 | 5739 days | 1% |
| MarcyMark | 10/10 | 5769 days | 2% |
| katrina Marshall | 10/10 | 5786 days | 2% |
| Von | 9/10 | 5800 days | 1% |
| Judith | 8/10 | 5806 days | 1% |
| Doris Resch | 10/10 | 5806 days | 2% |
| Sheila Morgan | 10/10 | 5809 days | 2% |
| Maria Newton | 9/10 | 5810 days | 1% |
| Faller | 10/10 | 5823 days | 2% |
| Wim Van Gastel | 8/10 | 5826 days | 1% |
| Laura Walters | 9/10 | 5827 days | 1% |
| Chance McGuire | 10/10 | 5828 days | 2% |
| cees juffermans | 9/10 | 5841 days | 1% |
| Markus | 10/10 | 5844 days | 2% |
| Grainne Ahern | 10/10 | 5859 days | 2% |
| sutuckey | 10/10 | 5859 days | 2% |
| Honeymooners | 10/10 | 5859 days | 2% |
| sophiep | 9/10 | 5874 days | 1% |
| chuckchallenger | 10/10 | 5890 days | 2% |
| mdarras | 9/10 | 5894 days | 1% |
| joramv | 9/10 | 5894 days | 1% |
| Michelle Kraemer | 10/10 | 5897 days | 2% |
| Kimberly Skyes | 10/10 | 5897 days | 2% |
| Ruth Colmer | 9/10 | 5900 days | 1% |
| maleta | 8/10 | 5911 days | 1% |
| Simon_and_Jane_OZ | 9/10 | 6104 days | 1% |
| JoF | 10/10 | 6126 days | 2% |
| Christian Kamm | 10/10 | 6131 days | 2% |
| Michael Maddams | 7/10 | 6132 days | 1% |
| Joanna Harrnon | 10/10 | 6133 days | 2% |
| Sarah | 8/10 | 6134 days | 1% |
| David | 10/10 | 6134 days | 2% |
| jjakkeren | 9/10 | 6134 days | 1% |
| Alanna | 10/10 | 6136 days | 2% |
| ElissaH | 10/10 | 6137 days | 2% |
| Andrew Smith | 9/10 | 6140 days | 1% |
| Jean | 10/10 | 6151 days | 2% |
| CarinaB1 | 10/10 | 6155 days | 2% |
| Lindsey | 9/10 | 6166 days | 1% |
| Lisa | 10/10 | 6171 days | 2% |
| Laura | 8/10 | 6174 days | 1% |
| kiwibrit86 | 9/10 | 6176 days | 1% |
| Visken | 10/10 | 6178 days | 2% |
| Christina | 10/10 | 6183 days | 2% |
| RachaelO | 10/10 | 6184 days | 2% |
| Marianne | 10/10 | 6185 days | 2% |
| Peppa | 10/10 | 6185 days | 2% |
| Jackie | 9/10 | 6199 days | 1% |
| Patrick | 9/10 | 6199 days | 1% |
| Carla | 8/10 | 6201 days | 1% |
| Keith | 10/10 | 6206 days | 2% |
| Saskia | 9/10 | 6207 days | 1% |
| Patrick | 10/10 | 6211 days | 2% |
| Charlie | 9/10 | 6215 days | 1% |
| Ten | 10/10 | 6215 days | 2% |
| Kevin Dangerfield | 10/10 | 6224 days | 2% |
| Graham | 9/10 | 6239 days | 1% |
| David | 10/10 | 6248 days | 2% |
| Eveline | 10/10 | 6248 days | 2% |
| Mette | 10/10 | 6255 days | 2% |
| Rowan | 9/10 | 6280 days | 1% |
| Hanna | 10/10 | 6280 days | 2% |
| Sally Walker | 10/10 | 6285 days | 2% |
| abby | 10/10 | 6291 days | 2% |
| Paul | 10/10 | 6302 days | 2% |
| Peter | 10/10 | 6310 days | 2% |
| Anna | 10/10 | 6332 days | 2% |
| Liz | 9/10 | 6341 days | 1% |
| Laura | 8/10 | 6341 days | 1% |
| Amy Shields | 7/10 | 6345 days | 1% |
| Erin | 9/10 | 6353 days | 1% |
| George Burgas | 7/10 | 6359 days | 1% |
| Sharon Curly | 7/10 | 6367 days | 1% |
| Peddy | 8/10 | 6369 days | 1% |
| Christine | 9/10 | 6383 days | 1% |
| Charlie Bond | 8/10 | 6416 days | 1% |
| SandyS | 10/10 | 6469 days | 2% |
| BexStar | 10/10 | 6483 days | 2% |
| Galen | 9/10 | 6500 days | 1% |
| Monica Black | 10/10 | 6500 days | 2% |
| Denise | 10/10 | 6517 days | 2% |
| Ria | 9/10 | 6521 days | 1% |
| Christian | 7/10 | 6521 days | 1% |
| Wiebke | 9/10 | 6525 days | 1% |
| Phil Connelly | 9/10 | 6526 days | 1% |
| Amanda | 9/10 | 6532 days | 1% |
| Erwin de Kleijn | 9/10 | 6539 days | 1% |
| Nick | 10/10 | 6548 days | 2% |
| John | 9/10 | 6548 days | 1% |
| Sandra Gustafson | 10/10 | 6576 days | 2% |
| Jo | 10/10 | 6576 days | 2% |
| Helena | 10/10 | 6577 days | 2% |
| Seldam | 8/10 | 6582 days | 1% |
| Andrew Purdam | 7/10 | 6590 days | 1% |
| Gerber Liselotte | 10/10 | 6608 days | 2% |
| Gabriela Herger | 8/10 | 6616 days | 1% |
| Jane Coleman | 8/10 | 6619 days | 1% |
| Wendy Williams | 9/10 | 6626 days | 1% |
| Claire | 8/10 | 6850 days | 1% |
| Will | 9/10 | 6850 days | 1% |
| JanKovar | 10/10 | 6852 days | 2% |
| Justin | 10/10 | 6855 days | 2% |
| Beth | 9/10 | 6861 days | 1% |
| Hanneke | 9/10 | 6862 days | 1% |
| Cat | 8/10 | 6864 days | 1% |
| MartinTrenker | 9/10 | 6870 days | 1% |
| Janneke | 10/10 | 6871 days | 2% |
| Renee | 9/10 | 6874 days | 1% |
| Elke | 8/10 | 6889 days | 1% |
| Malon | 10/10 | 6890 days | 2% |
| Ralph | 10/10 | 6899 days | 2% |
| Lucy | 10/10 | 6899 days | 2% |
| Gordon | 8/10 | 6911 days | 1% |
| Beate | 9/10 | 6912 days | 1% |
| MartinJago | 8/10 | 6923 days | 1% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Dolphin Encounter Kaikoura experience has plenty of reviews and does not meet the criteria for any adjustment.
-4.08% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 46 days. However the Dolphin Encounter Kaikoura experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Dolphin Encounter Kaikoura experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -4.02% |
| 198 | -4.04% |
| 199 | -4.06% |
| 200 | -4.08% |
| 201 | -4.10% |
| 202 | -4.12% |
| 203 | -4.15% |
| … | … |
1.19% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
90%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.