Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for AJ Hackett Taupo.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
63 Valid Reviews
The AJ Hackett Taupo experience has a total of 66 reviews. There are 63 valid reviews that are included when calculating the ranking score and 3 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 63 valid reviews:
Rating | Count | Percentage | |
---|---|---|---|
10/10 | 27 |
|
43% |
9/10 | 11 |
|
17% |
8/10 | 18 |
|
29% |
7/10 | 3 |
|
5% |
6/10 | 1 |
|
2% |
5/10 | 1 |
|
2% |
4/10 | 2 |
|
3% |
3/10 | 0 |
|
0% |
2/10 | 0 |
|
0% |
1/10 | 0 |
|
0% |
87.78% Average
The raw data average (mean) for all the AJ Hackett Taupo valid reviews is 87.78% and is based on 63 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
52 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 63 valid reviews, the experience has 52 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 52 face-to-face reviews:
Rating | Count | Percentage | |
---|---|---|---|
10/10 | 24 |
|
46% |
9/10 | 9 |
|
17% |
8/10 | 15 |
|
29% |
7/10 | 3 |
|
6% |
6/10 | 1 |
|
2% |
5/10 | 0 |
|
0% |
4/10 | 0 |
|
0% |
3/10 | 0 |
|
0% |
2/10 | 0 |
|
0% |
1/10 | 0 |
|
0% |
90.00% Average
The raw data average (mean) for all the AJ Hackett Taupo face-to-face reviews is 90.00% and is based on 52 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
89.03%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
Reviewer | Rating | Age | Relative Weight |
---|---|---|---|
Michael Bley | 8/10 | 2924 days | 100% |
Lucie Revay | 10/10 | 2963 days | 99% |
Philipp | 9/10 | 3247 days | 78% |
Gerardo Furtado | 10/10 | 3275 days | 77% |
Charlie Noon | 10/10 | 3285 days | 77% |
David Schelensky | 10/10 | 3287 days | 76% |
Henry Wichler | 8/10 | 3288 days | 75% |
Ruven Rintelmann | 10/10 | 3288 days | 76% |
Maria Brauherr | 10/10 | 3290 days | 76% |
Tamara | 8/10 | 3290 days | 75% |
Martina Cervenkova | 10/10 | 3293 days | 76% |
Gessica | 8/10 | 3382 days | 68% |
Cedrick Poirier | 5/10 | 3775 days | 32% |
Franz Birkefeld | 9/10 | 3968 days | 28% |
Sebastian Russell-Smits | 10/10 | 4342 days | 2% |
Collacott | 10/10 | 4368 days | 0% |
David Prendergast | 7/10 | 4700 days | 33% |
Franziska & Katrin | 8/10 | 4740 days | 35% |
Anika | 9/10 | 4747 days | 35% |
Asha | 9/10 | 4779 days | 35% |
Craig Hathaway | 10/10 | 5053 days | 35% |
Jagiellowicz | 10/10 | 5071 days | 35% |
Jason & Beth Berlin | 9/10 | 5071 days | 35% |
Guult Ryan | 10/10 | 5071 days | 35% |
Sandra | 9/10 | 5090 days | 35% |
Dan Aldridge | 10/10 | 5106 days | 35% |
Leslie Aldridge | 10/10 | 5106 days | 35% |
Douggie | 4/10 | 5266 days | 23% |
quazy | 9/10 | 5450 days | 35% |
Annemiek and Rianne | 8/10 | 5491 days | 35% |
deanlaw | 10/10 | 5523 days | 35% |
lee | 10/10 | 5693 days | 35% |
Debra-anne Signal | 8/10 | 5723 days | 35% |
funfairguy | 4/10 | 5754 days | 23% |
Alanna | 8/10 | 5785 days | 35% |
Keith | 7/10 | 5807 days | 33% |
Amanda Williams | 10/10 | 5824 days | 35% |
Kay | 8/10 | 5827 days | 35% |
Hironori | 10/10 | 5860 days | 35% |
Helen | 9/10 | 5896 days | 35% |
Paula | 8/10 | 5910 days | 35% |
jfletch | 9/10 | 5914 days | 35% |
Evelyn | 10/10 | 5918 days | 35% |
jessandtom | 8/10 | 6107 days | 35% |
Adam Richards | 7/10 | 6164 days | 33% |
Yumi | 10/10 | 6177 days | 35% |
Amy | 10/10 | 6193 days | 35% |
Laurie | 8/10 | 6195 days | 35% |
paulonline | 8/10 | 6202 days | 35% |
Melissa Steedman | 10/10 | 6223 days | 35% |
Laura Sutton | 6/10 | 6224 days | 30% |
Tim | 10/10 | 6224 days | 35% |
Karin Hell | 9/10 | 6225 days | 35% |
Jane | 10/10 | 6500 days | 35% |
Helen | 8/10 | 6502 days | 35% |
Gillian | 10/10 | 6513 days | 35% |
Rosemary | 9/10 | 6514 days | 35% |
Peter | 8/10 | 6514 days | 35% |
Susan | 10/10 | 6534 days | 35% |
Mary | 10/10 | 6535 days | 35% |
Nissa | 8/10 | 6549 days | 35% |
Louise | 8/10 | 6564 days | 35% |
KristianRye | 8/10 | 6573 days | 35% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The AJ Hackett Taupo experience has plenty of reviews and does not meet the criteria for any adjustment.
-4.14% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 49 days. However the AJ Hackett Taupo experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The AJ Hackett Taupo experience has been adjusted for 200 days. Adjustments are according to the following table.
Days | Adjustment |
---|---|
… | … |
197 | -4.08% |
198 | -4.10% |
199 | -4.12% |
200 | -4.14% |
201 | -4.16% |
202 | -4.18% |
203 | -4.20% |
… | … |
1.85% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
87%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.